Senior Content Strategist (Remote)

Placements24; Pretoria; Hybride; ZAR 600 000 - 900 000; Plein temps

Avantages offerts par ce poste

Remote work tools

Health insurance

Paid time off

Professional development

Remote collaboration tools

State-of-the-art remote tools

Résumé du poste

Placements24 is seeking a Senior Content Strategist to develop and execute a comprehensive content program across digital platforms. This fully remote role emphasizes strategic thinking, compelling storytelling, and data-driven decision making.

You will lead content planning, audits, and optimization, working with marketing, SEO, and creative teams to elevate brand visibility and engagement while delivering measurable results for a global audience.

Qualifications

• Bachelor's degree in Marketing, Communications, English, Journalism, or related field.
• 5+ years of experience in content strategy or digital marketing.
• Proven ability to develop and implement successful content strategies.
• Excellent writing, editing, and proofreading skills.
• Familiarity with CMS and SEO tools.

Responsabilités

• Develop and execute a data-driven content strategy that supports marketing objectives, brand positioning, and user engagement goals.
• Conduct content audits, gap analyses, and keyword research to identify opportunities for new content creation and optimization.
• Plan and manage the editorial calendar, coordinating with internal teams and external freelancers to ensure timely content production.
• Create, edit, and proofread a wide range of content, including blog posts, articles, website copy, social media updates, and white papers.
• Measure and report on content performance using analytics tools, identifying insights and making recommendations for continuous improvement.
• Ensure all content adheres to brand guidelines, SEO best practices, and legal requirements.

Connaissances

Content strategy

Content marketing

SEO

Editing

Analytics

CMS

Keyword research

Formation

Bachelor's degree in Marketing, Communications or related field

Outils

Google Analytics

SEMrush

CMS

Description du poste

About the Role

Our client is looking for a strategic and creative Senior Content Strategist to join their fully remote team. In this pivotal role, you will be responsible for developing and implementing a comprehensive content strategy that aligns with business goals, enhances brand visibility, and engages target audiences across various digital platforms. You will oversee content planning, creation, distribution, and performance measurement, ensuring all content is high-quality, relevant, and optimized for search engines. This is an exceptional opportunity for an experienced content professional to lead initiatives and drive impactful results from anywhere, contributing to a forward-thinking company culture that values remote collaboration and employee autonomy.

Key Responsibilities

• Develop and execute a data-driven content strategy that supports marketing objectives, brand positioning, and user engagement goals.
• Conduct content audits, gap analyses, and keyword research to identify opportunities for new content creation and optimization.
• Plan and manage the editorial calendar, coordinating with internal teams and external freelancers to ensure timely content production.
• Create, edit, and proofread a wide range of content, including blog posts, articles, website copy, social media updates, and white papers.
• Measure and report on content performance using analytics tools, identifying insights and making recommendations for continuous improvement.
• Ensure all content adheres to brand guidelines, SEO best practices, and legal requirements.

Requirements

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 5 years of experience in content strategy, content marketing, or digital marketing with a strong focus on content.
• Proven ability to develop and implement successful content strategies that drive engagement and achieve business objectives.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Proficiency with content management systems (CMS) and SEO tools (e.g., Google Analytics, SEMrush).
• Strong understanding of digital marketing principles and how content fits into the broader marketing ecosystem.

Benefits

• Highly competitive salary and potential for remote work bonuses.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and flexible working hours.
• Dedicated budget for professional development, including online courses and conferences.
• Access to state-of-the-art remote work tools and resources.
• A supportive and collaborative remote team culture focused on innovation.