Sales Representative - Wine Industry

Placements24; Paarl; On-site; ZAR 220,000 - 340,000; Full time

Benefits offered by this job

Commission-based pay

Travel allowance

Employee discount on winery products

Learning opportunities

Team environment in Paarl

Job summary

Placements24 is seeking a Sales Representative for a renowned winery in Paarl, Western Cape. You will promote the wine range to restaurants, hotels, wine shops and distributors, while building lasting relationships across hospitality and retail sectors.

The role requires proven wine or beverage sales experience, passion for wine, strong communication and negotiation skills, and a valid driver’s license with reliable transport. Applicants should be prepared for events and tastings.

Qualifications

• Proven sales experience in wine, beverage, or hospitality.
• Passion for wine with understanding of varietals and production.
• Excellent communication, interpersonal, and negotiation skills.
• Ability to build and maintain strong client relationships.
• Valid driver’s license and access to a reliable vehicle.
• Proficiency with MS Office Suite.

Responsibilities

• Promote and sell the winery’s portfolio to restaurants, hotels, wine shops, and distributors in and around Paarl.
• Develop and maintain strong relationships with existing clients and seek new opportunities.
• Conduct wine tastings and presentations for potential clients and customers.
• Manage inventory and ensure timely delivery of orders.
• Aim to achieve and exceed monthly and quarterly sales targets.
• Provide product knowledge and recommendations to clients.
• Attend industry events and trade shows for the winery.
• Monitor market trends and competitor activities in the wine industry.
• Process orders accurately and manage client accounts.

Skills

Sales experience

Communication skills

Negotiation

Client relationships

MS Office

Wine knowledge

Driving

Tools

MS Office Suite

Job description

About the Role Our client, a highly regarded winery nestled in the picturesque Paarl, Western Cape, is seeking an enthusiastic and knowledgeable Sales Representative to promote and sell their exquisite range of wines. This role is perfect for someone passionate about wine, with excellent communication skills and a desire to build relationships within the hospitality and retail sectors of Paarl, Western Cape. You will be responsible for identifying new sales opportunities, servicing existing accounts, and increasing brand visibility. The ideal candidate will have a strong understanding of viticulture and oenology, coupled with proven sales experience. We are looking for a motivated individual who can effectively represent our client's premium wine portfolio and drive sales growth. Join a celebrated institution in the heart of the Winelands and contribute to its continued success. Your dedication will help expand our reach and bring our exceptional wines to a wider audience.

Key Responsibilities

• Promote and sell the winery's wine portfolio to restaurants, hotels, wine shops, and distributors in and around Paarl, Western Cape.
• Develop and maintain strong relationships with existing clients and actively seek new business opportunities.
• Conduct wine tastings and presentations for potential clients and customers.
• Manage inventory and ensure timely delivery of orders.
• Achieve and exceed monthly and quarterly sales targets.
• Provide product knowledge and recommendations to clients.
• Attend industry events and trade shows to represent the winery.
• Monitor market trends and competitor activities within the wine industry.
• Process orders accurately and manage client accounts effectively.
• Gather customer feedback and report insights to management.

Requirements

• Proven sales experience, preferably within the wine, beverage, or hospitality industry.
• A genuine passion for wine and a good understanding of wine varietals and production.
• Excellent communication, interpersonal, and negotiation skills.
• Ability to build and maintain strong client relationships.
• Knowledge of the Paarl, Western Cape wine region and its key players is advantageous.
• Must possess a valid driver's license and have access to a reliable vehicle.
• Ability to work independently and manage time effectively.
• Proficiency in MS Office Suite.
• Willingness to work flexible hours, including some weekends and evenings for events.

Benefits

• Competitive base salary with commission based on sales performance.
• Opportunities for tasting and learning about premium wines.
• Travel allowance and potential for performance bonuses.
• A supportive and passionate team environment in Paarl, Western Cape.
• Discount on winery products.
• Potential for career growth within the wine industry.