Remote Senior Content Strategist

Placements24; George; Hybrid; ZAR 900,000 - 1,100,000; Full time

Benefits offered by this job

Remote-friendly culture

Professional development (conferences,

Online courses

Flexible work hours

Home office stipend

Job summary

Placements24 is seeking a highly creative and strategic Remote Senior Content Strategist to lead content initiatives for a diverse client portfolio. This role drives engagement, builds brand authority, and delivers measurable business outcomes through data-driven storytelling across channels.

You will guide audience research, SEO integration, and content calendar planning while collaborating with designers, editors, and vendors to ensure high-quality output.

Qualifications

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum 6 years of experience in content strategy or digital marketing with a strong focus on content creation and management.
• Proven ability to develop and execute content marketing strategies that drive measurable results.
• Strong understanding of SEO principles as they apply to content optimization.
• Excellent writing, editing, and proofreading skills with a diverse content portfolio.
• Experience with CMS and analytics platforms (e.g., Google Analytics).
• Demonstrated experience in managing cross-functional teams and external vendors.
• Excellent communication and presentation skills with a strategic mindset.

Responsibilities

• Develop and manage comprehensive content strategies aligned with client goals and audience needs.
• Conduct audience research, keyword analysis, and competitor content audits.
• Create detailed content calendars outlining themes, topics, formats, and channels.
• Oversee creation of high-quality content including blog posts, articles, website copy, social media, video scripts, and infographics.
• Collaborate with SEO, design, video, and other content creators to ensure cohesive execution.
• Define KPIs for content initiatives and track performance using analytics tools.
• Analyze content performance data to derive insights and optimize future strategies.
• Provide guidance and mentorship to junior content team members and freelancers.
• Stay updated on trends in content marketing, SEO, social media, and digital advertising.
• Present content strategies and performance reports to clients clearly and persuasively.

Skills

Content Strategy

SEO

Cross-functional Leadership

Analytics

Editing & Writing

Presentation Skills

Vendor Management

Strategic Thinking

Continuous Learning

Education

Bachelor's degree (Marketing/Communications/English/Journalism)

Tools

Google Analytics

CMS

Job description

About the Role

Our client is a premier digital marketing agency seeking a highly creative and strategic Remote Senior Content Strategist to spearhead content initiatives for a diverse portfolio of clients. This fully remote position allows you to work from anywhere, offering unparalleled flexibility and autonomy. You will be at the forefront of developing and executing cutting-edge content strategies that drive engagement, build brand authority, and achieve measurable business outcomes for our clients. This role demands a deep understanding of content marketing principles, SEO best practices, and the ability to translate complex ideas into compelling narratives across various digital channels. If you are passionate about storytelling, data-driven decision-making, and leading impactful content campaigns from inception to completion, this is the ideal opportunity to shape the future of digital communication in a remote-first environment. You will be a key player in a globally connected team, fostering collaboration and innovation regardless of geographical location. Join us in revolutionizing how brands connect with their audiences online, working from the comfort and convenience of your own home office.

Key Responsibilities

• Develop and manage comprehensive content strategies that align with client business goals and target audience needs.
• Conduct in-depth audience research, keyword analysis, and competitor content audits to identify opportunities and inform strategy.
• Create detailed content calendars, outlining themes, topics, formats, and distribution channels.
• Oversee the creation of high-quality, engaging content including blog posts, articles, website copy, social media updates, video scripts, and infographics.
• Collaborate closely with SEO specialists, designers, video producers, and other content creators to ensure cohesive and impactful content execution.
• Define key performance indicators (KPIs) for content marketing initiatives and track performance using analytics tools.
• Analyze content performance data to identify trends, derive insights, and optimize future content strategies.
• Provide strategic guidance and mentorship to junior content team members and freelance contributors.
• Stay abreast of the latest trends in content marketing, SEO, social media, and digital advertising.
• Present content strategies and performance reports to clients in a clear and compelling manner.

Requirements

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 6 years of experience in content strategy, content marketing, or digital marketing, with a significant focus on content creation and management.
• Proven ability to develop and execute successful content marketing strategies that drive measurable results.
• Strong understanding of SEO principles and how they apply to content optimization.
• Excellent writing, editing, and proofreading skills, with a portfolio showcasing diverse content formats.
• Experience with content management systems (CMS) and analytics platforms (e.g., Google Analytics).
• Demonstrated experience in managing cross-functional teams and external vendors.
• Exceptional communication and presentation skills, comfortable presenting to clients and stakeholders.
• Strategic thinker with strong analytical and problem-solving abilities.
• A passion for continuous learning and staying ahead of industry trends.

Benefits

• Competitive annual salary of R.
• Fully remote work environment, offering maximum flexibility.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and holiday schedule.
• Opportunities for professional development, including conferences and online courses.
• A collaborative and inclusive company culture that supports remote employees.
• Performance-based bonuses and incentives.
• Stipend for home office setup.
• Retirement savings plan with company matching.
• Access to the latest digital marketing tools and technologies.