Remote Paid Media Strategist for B2B Growth

Blacksmith Agency LLC; Durbanville; Remote; ZAR 1,232,000 - 1,889,000; Full time

Job summary

Blacksmith Agency LLC is an AI-first digital agency seeking an Account Strategist to own paid media for a growing roster of B2B clients. You will set targeting, budgets, roadmaps and the narrative when clients ask why, serving as the strategic voice at the table.

You will run campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, handle budget allocation and testing, and ensure accurate conversion tracking.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvements with client-ready case studies.
• Agency experience managing multiple clients concurrently.
• Clear spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for client accounts.
• Budget allocation, bidding, targeting, and campaign testing.
• Conversion tracking with GA4, tag manager, and platform pixels.
• 90-day and quarterly roadmaps for each client and narrative for calls.
• Account growth through retention and upsell.

Skills

Google Ads

Meta Ads

Agency experience

Client communication

Tools

GA4

Tag Manager

Microsoft Advertising

LinkedIn Ads

Job description

Blacksmith Agency LLC is an AI-first digital agency seeking an Account Strategist to own paid media for a growing roster of B2B clients. You will set targeting, budgets, roadmaps and the narrative when clients ask why, serving as the strategic voice at the table.

You will run campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, handle budget allocation and testing, and ensure accurate conversion tracking.