Remote Lead Social Media Strategist

Placements24; Cape Town; Híbrido; ZAR 900.000 - 1.300.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Fully remote work arrangement

Performance-based bonuses

Opportunity to lead social media for a

Prominent brand exposure

Professional development resources

Collaborative virtual team environment

Generous paid time off

Descripción de la vacante

Placements24 is seeking a visionary Remote Lead Social Media Strategist to steer the brand’s online presence from anywhere. You will design long-term strategies, oversee content across platforms, and drive engagement and measurable results for a global audience.

As a senior leader in a remote-first team, you will mentor specialists, analyze performance, and optimize paid campaigns while building influencer partnerships to amplify the brand voice.

Formación

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• 7+ years in social media strategy and management, with 3+ years in leadership.
• Proven success growing social media presence and engagement.
• Strong written and verbal communication; remote leadership experience.

Responsabilidades

• Develop and implement long-term social media strategy aligned with business goals.
• Create and curate engaging content for all social channels (Instagram, Facebook, Twitter, LinkedIn, TikTok).
• Grow and manage communities; build brand loyalty.
• Lead and mentor a team of social media specialists.
• Monitor trends, updates, and competitors to identify opportunities and risks.
• Analyze performance data; provide insights to stakeholders.
• Develop and manage paid social campaigns for reach, engagement, conversions.
• Build relationships with influencers and brand advocates.
• Serve as primary contact for social media inquiries and collaborations.

Conocimientos

Social media strategy

Leadership

Analytics

Content creation

Educación

Bachelor's degree in Marketing, Communications, Journalism, or related field

Herramientas

Sprout Social

Hootsuite

Descripción del empleo

About the Role

Our client is revolutionizing the digital space and is looking for a visionary Remote Lead Social Media Strategist to spearhead their online presence from anywhere. This fully remote position is critical for developing and executing innovative social media strategies that amplify brand voice, foster community engagement, and drive measurable business results. As the Lead Strategist, you will be instrumental in shaping the narrative across all social platforms, ensuring a consistent and compelling brand experience for our global audience. This role is ideal for a creative and analytical leader who thrives in a remote-first environment and is passionate about leveraging social media to build powerful connections.

Key Responsibilities

• Develop and implement a comprehensive, long-term social media strategy aligned with business objectives and brand guidelines.
• Oversee the creation and curation of engaging, high-quality content for all social media channels (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
• Manage and grow the company's social media communities, fostering interaction and building brand loyalty.
• Lead and mentor a team of social media specialists, providing guidance and ensuring performance excellence.
• Monitor social media trends, platform updates, and competitor activities to identify opportunities and potential risks.
• Analyze social media performance data, providing in-depth reports and insights to stakeholders, and using data to refine strategies.
• Develop and manage paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
• Establish and maintain strong relationships with influencers and brand advocates.
• Serve as the primary point of contact for all social media-related inquiries and collaborations.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Proven experience of at least 7 years in social media strategy and management, with at least 3 years in a leadership or senior role.
• Demonstrated success in developing and executing strategies that have significantly grown social media presence and engagement.
• Deep understanding of all major social media platforms, their algorithms, and best practices for organic and paid content.
• Exceptional analytical skills, with proficiency in social media analytics tools (e.g., Sprout Social, Hootsuite, native platform analytics).
• Excellent written and verbal communication skills, with a strong ability to craft compelling narratives.
• Experience in team leadership and cross-functional collaboration in a remote setting.
• Creative thinking and problem-solving abilities.
• Ability to adapt to a fast-paced, evolving digital landscape.

Benefits

• Fully remote work arrangement, offering ultimate flexibility.
• Competitive compensation package with performance-based bonuses.
• Opportunity to lead social media strategy for a prominent brand.
• Professional development opportunities and access to online learning resources.
• Collaborative and inclusive virtual team environment.
• Generous paid time off policy.
• Contribution to shaping a brand's digital footprint on a global scale.