Remote-First FMCG E-commerce Growth Lead

Placements24; South Africa; Remote; ZAR 450,000 - 650,000; Full time

Benefits offered by this job

Remote work

Flexible schedule

Job summary

Placements24 is seeking an experienced E-commerce Specialist for a dynamic FMCG client in a fully remote role across South Africa. You will develop, implement, and optimize online sales strategies to grow revenue and improve the customer journey.

Responsibilities include managing product listings on Takealot and the client's D2C site, running SEO/SEM campaigns, analyzing analytics, and collaborating with marketing, sales, and logistics to deliver a seamless online experience.

Responsibilities

• Develop and execute a comprehensive e-commerce strategy to drive online sales growth.
• Manage and optimize product listings on various online retail platforms (e.g., Takealot, client's own D2C site).
• Implement and manage digital marketing campaigns (SEO, SEM, social media advertising) to increase traffic and conversion rates.
• Analyze website performance metrics and e-commerce data to identify trends and areas for improvement.
• Monitor competitor activities and market trends in the online FMCG space.
• Enhance the online customer journey and user experience to improve satisfaction and retention.
• Collaborate with internal teams (marketing, sales, logistics) to ensure a seamless online customer experience.
• Manage online promotional activities, discounts, and flash sales.
• Stay abreast of the latest e-commerce technologies and best practices relevant to the FMCG industry.
• Report on key performance indicators (KPIs) to the management team, focusing on sales, traffic, and conversion rates.

Job description

Placements24 is seeking an experienced E-commerce Specialist for a dynamic FMCG client in a fully remote role across South Africa. You will develop, implement, and optimize online sales strategies to grow revenue and improve the customer journey.

Responsibilities include managing product listings on Takealot and the client's D2C site, running SEO/SEM campaigns, analyzing analytics, and collaborating with marketing, sales, and logistics to deliver a seamless online experience.