Remote FMCG Ecommerce Growth Lead

Placements24; Bellville; Hybrid; ZAR 700,000 - 950,000; Full time

Benefits offered by this job

Medical insurance

Retirement plan

Remote work flexibility

Job summary

Placements24 is seeking an experienced Digital Marketing Lead to spearhead our e-commerce initiatives from anywhere in South Africa. You will develop and execute cross-channel digital strategies, optimize customer journeys, and collaborate with remote teams to achieve ambitious growth for FMCG brands.

The ideal candidate brings 5–7 years of digital marketing experience, deep knowledge of SEO/SEM, content marketing, and data analytics, and a passion for innovation.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Business, or a related field.
• 5–7 years of digital marketing experience with a focus on e‑commerce and FMCG.
• Proven track record delivering data-driven digital marketing strategies.

Responsibilities

• Develop and implement digital marketing strategies to drive e-commerce sales and online brand engagement.
• Manage and optimize SEM, social media, display, and affiliate campaigns.
• Oversee content strategy and SEO alignment across digital platforms.
• Analyze website traffic and conversion data to identify areas for improvement.
• Lead SEO initiatives to boost organic search rankings for e-commerce platforms.
• Manage social media presence and drive community engagement.
• Develop email marketing campaigns to nurture leads and retention.
• Collaborate with e-commerce managers, creative teams, and external agencies.

Skills

Digital marketing

E-commerce

Data-driven

Communication

Remote collaboration

Education

Bachelor's degree in Marketing/Digital Media/Business

Tools

Google Analytics

Adobe Analytics

Job description

Placements24 is seeking an experienced Digital Marketing Lead to spearhead our e-commerce initiatives from anywhere in South Africa. You will develop and execute cross-channel digital strategies, optimize customer journeys, and collaborate with remote teams to achieve ambitious growth for FMCG brands.

The ideal candidate brings 5–7 years of digital marketing experience, deep knowledge of SEO/SEM, content marketing, and data analytics, and a passion for innovation.