Remote FMCG E-commerce Growth Marketer

Placements24; Mossel Bay; Hybrid; ZAR 400,000 - 650,000; Full time

Benefits offered by this job

Performance-based bonuses

Flexible working hours

Learning and development opportunities

Job summary

Placements24 is seeking an E-commerce Marketing Specialist to lead online sales initiatives in a fully remote South Africa setup. You will design and execute digital marketing strategies, manage paid ads, optimize SEO, craft product content, and analyze performance to boost ROI.

Ideal candidates have 4+ years in e-commerce marketing, experience with Shopify/WooCommerce, and strong analytics. Remote-first role offering flexible hours and growth opportunities.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Business, or related field.
• Minimum of 4 years in e-commerce marketing, preferably FMCG.
• Proven success in managing and optimizing digital advertising campaigns.
• Strong SEO/SEM, social media, and email marketing expertise.
• Experience with Shopify or WooCommerce and analytics tools like Google Analytics.
• Experience with A/B testing and CRO techniques.
• Excellent copywriting and content creation skills.
• Ability to work independently in a remote setting.

Responsibilities

• Develop and implement e-commerce marketing strategies to drive sales and brand awareness.
• Manage and optimize paid advertising campaigns for maximum ROI.
• Conduct keyword research and apply SEO best practices.
• Create engaging product descriptions and website content.
• Analyze website traffic, sales data, and campaign performance using analytics.
• Identify CRO opportunities and run A/B tests.
• Manage social media presence and online communities to build brand loyalty.
• Collaborate with design and content teams on marketing materials.
• Stay updated on e-commerce trends and digital marketing practices.
• Develop and execute email campaigns to nurture leads and retain customers.
• Manage relationships with e-commerce platform partners and third-party providers.
• Monitor competitor activities and identify competitive advantages.

Skills

Analytical mindset

Communication

Copywriting

Project management

Education

Bachelor's degree in Marketing/ Digital Media/ Business

Tools

Shopify

WooCommerce

Google Analytics

Google Ads

Email marketing platforms

Job description

Placements24 is seeking an E-commerce Marketing Specialist to lead online sales initiatives in a fully remote South Africa setup. You will design and execute digital marketing strategies, manage paid ads, optimize SEO, craft product content, and analyze performance to boost ROI.

Ideal candidates have 4+ years in e-commerce marketing, experience with Shopify/WooCommerce, and strong analytics. Remote-first role offering flexible hours and growth opportunities.