Remote E-commerce Social Media Analyst

Placements24; Stellenbosch; Hybrid; ZAR 300,000 - 480,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work

Professional development budget

Access to advanced analytics tools

Data-driven culture

Job summary

Placements24 is seeking a detail-oriented Remote E-commerce Social Media Analyst to drive data-informed decisions for our online presence. You will analyze social media engagement, website traffic, and customer behavior, building dashboards and reports that translate data into actionable strategies.

This role offers fully remote work and a chance to impact ROI for our e-commerce initiatives. Working from Stellenbosch, you will collaborate with marketing and e-commerce teams to optimize campaigns

Qualifications

• Proven experience as a Social Media Analyst or Data Analyst in e-commerce.
• Strong analytical skills and proficiency with Google Analytics and analytics tools.
• Ability to interpret data sets and communicate findings clearly and concisely.

Responsibilities

• Develop and maintain dashboards to track KPIs for social media and e-commerce efforts.
• Analyze social media engagement, reach, conversions, and sentiment, providing regular reports and insights.
• Monitor website traffic, user behavior, and sales data to identify trends and areas for optimization.
• Conduct in-depth analysis of campaign performance, providing recommendations for improvement and future strategies.
• Perform competitive analysis to benchmark performance and identify market opportunities.
• Collaborate with marketing and e-commerce teams to translate data into actionable strategies and initiatives.

Skills

Social Media Analytics

Data Analysis

Tools

Google Analytics

Social Platform Insights

Data Visualization Tools

Job description

About the Role

Our client is seeking a detail-oriented and insightful Remote E-commerce Social Media Analyst to drive data-informed decisions for their online presence. This role is critical in measuring the effectiveness of our e-commerce and social media strategies, providing actionable insights that optimize performance and ROI. Working exclusively from home, you will dive deep into social media analytics, website traffic data, and customer behavior to identify key trends and opportunities for growth. This is an exceptional opportunity for a data enthusiast to make a tangible impact on our brand's digital success in a flexible, remote work environment based out of Stellenbosch .

Key Responsibilities

• Develop and maintain dashboards to track key performance indicators (KPIs) for social media and e-commerce efforts.
• Analyze social media engagement, reach, conversions, and sentiment, providing regular reports and insights.
• Monitor website traffic, user behavior, and sales data to identify trends and areas for optimization.
• Conduct in-depth analysis of campaign performance, providing recommendations for improvement and future strategies.
• Perform competitive analysis to benchmark performance and identify market opportunities.
• Collaborate with marketing and e-commerce teams to translate data into actionable strategies and initiatives.

Requirements

• Proven experience as a Social Media Analyst , Data Analyst, or similar role, with a focus on e-commerce and digital marketing.
• Strong analytical skills and proficiency with analytics tools such as Google Analytics, social media platform insights, and data visualization software.
• Experience in interpreting complex data sets and communicating findings clearly and concisely.
• Solid understanding of social media marketing principles and e-commerce best practices.
• Ability to work independently and manage multiple projects in a remote setting.
• Excellent problem-solving skills and a proactive approach to identifying insights.

Benefits

• Competitive salary with performance-based incentives.
• Fully remote work arrangement offering ultimate flexibility.
• Budget for professional development and relevant certifications.
• Access to advanced analytics tools and resources.
• A data-driven and supportive company culture focused on continuous improvement.