Remote E-commerce Marketing Manager

Placements24; Sandton; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Fully remote work

Health benefits + retirement fund

Career development opportunities

Job summary

Placements24 is seeking an experienced Remote E-commerce Marketing Manager to lead online brand presence and sales for our ecommerce channels. The role requires a data-driven marketer with a proven track record in online advertising, SEO, content and social media strategy.

This is a fully remote position based in South Africa, offering flexibility and growth opportunities. You will develop and execute comprehensive marketing plans to drive traffic, improve conversion rates, and maximize revenue

Qualifications

• 5+ years in digital marketing with ecommerce focus.
• Proven track record of online revenue growth.
• Expertise across SEO, SEM, PPC, social media, email and content marketing.
• Proficient with web analytics and ecommerce platforms.
• Strong communication and remote leadership skills.

Responsibilities

• Develop data-driven ecommerce marketing strategy to hit sales targets.
• Manage and optimize online advertising campaigns (PPC, social ads, display).
• Oversee SEO to boost organic traffic and rankings.
• Create and execute content marketing (blogs, product copy, website copy).
• Lead email marketing campaigns with segmentation and analysis.
• Analyze website traffic and campaign performance with Google Analytics.
• Identify strategies for customer acquisition, retention, and lifecycle value.
• Collaborate with design, web development and sales for cohesive branding.

Skills

Digital marketing

SEO/SEM

Content marketing

Social media marketing

Email marketing

Analytics

Education

Bachelor's degree in Marketing/Business

Tools

Google Analytics

E-commerce platforms

Job description

About the Role

Our client is actively seeking an experienced and strategic Remote E-commerce Marketing Manager to lead and elevate their online brand presence and sales efforts. This fully remote position requires a deep understanding of digital marketing, e-commerce strategy, and customer acquisition in the online retail space. You will be responsible for developing and executing comprehensive marketing plans to drive traffic, increase conversion rates, and maximize revenue for our client's e-commerce channels. The ideal candidate is a data-driven marketer with a proven track record of success in online advertising, SEO, content marketing, and social media strategy. This role offers the flexibility of remote work while being a critical component of the company's growth strategy. We are looking for an innovative leader who can drive measurable results and stay ahead of digital marketing trends.

Key Responsibilities

• Develop and implement a data-driven e-commerce marketing strategy to achieve sales and growth targets.
• Manage and optimize all online advertising campaigns, including PPC, social media ads, and display advertising.
• Oversee search engine optimization (SEO) efforts to improve organic search rankings and traffic.
• Develop and execute content marketing strategies, including blog posts, product descriptions, and website copy.
• Manage social media presence and engagement across relevant platforms.
• Lead email marketing campaigns, including list segmentation, campaign creation, and performance analysis.
• Analyze website traffic, sales data, and marketing campaign performance using tools like Google Analytics.
• Identify and implement strategies for customer acquisition, retention, and lifetime value maximization.
• Stay current with industry trends, competitor activities, and emerging digital marketing technologies.
• Collaborate with design, web development, and sales teams to ensure cohesive brand messaging and customer experience.

Requirements

• Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce and online sales.
• Proven success in developing and executing marketing strategies that drive online revenue growth.
• Expertise in SEO, SEM, PPC advertising, social media marketing, email marketing, and content marketing.
• Proficiency with web analytics tools (e.g., Google Analytics) and e-commerce platforms.
• Strong analytical skills and the ability to interpret data to make informed marketing decisions.
• Excellent written and verbal communication skills, with strong copywriting and editing abilities.
• Demonstrated leadership skills and the ability to manage projects and teams remotely.
• Self-motivated, highly organized, and able to manage multiple priorities effectively.
• Bachelor's degree in Marketing, Business, or a related field is preferred.
• Must be based in South Africa with a reliable internet connection and a dedicated home office space.

Benefits

• This position offers a highly competitive salary and the distinct advantage of being fully remote, promoting an excellent work-life balance.
• Our client provides comprehensive health benefits, including medical aid and retirement fund contributions.
• Opportunities for continuous professional development, industry certifications, and career advancement are abundant.

You will be joining a forward-thinking company that values innovation and strategic growth in the digital landscape.