About the Role
Our client, a leading online fashion retailer, is looking for a creative and digitally savvy Remote E-commerce Marketing Coordinator to join their marketing team. This fully remote role is perfect for a motivated individual passionate about driving online sales and enhancing brand visibility. You will be responsible for coordinating and executing various digital marketing campaigns across multiple channels, including social media, email marketing, and paid advertising. The ideal candidate will have a strong understanding of e-commerce principles, excellent organizational skills, and the ability to work autonomously from anywhere in South Africa. You will play a key role in increasing website traffic, engagement, and conversions for our client's extensive product catalog.
Key Responsibilities
- Coordinate the planning and execution of digital marketing campaigns across social media, email, and paid channels.
- Assist in managing the company's social media presence, including content creation and community engagement.
- Develop and schedule email marketing campaigns to promote products and drive sales.
- Support the management of paid advertising campaigns (e.g., Google Ads, social media ads).
- Monitor campaign performance and provide regular reports on key metrics such as website traffic, conversion rates, and ROI.
- Conduct market research and competitor analysis to identify new marketing opportunities.
- Collaborate with the content creation team to ensure marketing materials are aligned with brand guidelines.
- Update website content and product listings to support marketing initiatives.
- Assist in analyzing website traffic and user behavior to optimize the customer journey.
- Stay up-to-date with the latest e-commerce marketing trends and technologies.
Requirements
- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- 1-2 years of experience in digital marketing, e-commerce, or a similar role.
- Familiarity with social media platforms (Facebook, Instagram, TikTok), email marketing tools (e.g., Mailchimp), and basic analytics.
- Understanding of SEO principles and SEM strategies is a plus.
- Excellent written and verbal communication skills.
- Strong organizational and project management skills with attention to detail.
- Ability to work independently, manage multiple tasks, and meet deadlines in a remote environment.
- Proficiency in using online marketing tools and platforms.
- Creative mindset with a passion for digital marketing and e-commerce.
- Must have a reliable internet connection and a dedicated workspace.
Benefits
- Our client offers a competitive salary, performance incentives, and the significant advantage of working remotely from your preferred location within South Africa.
- This position provides excellent opportunities for professional development in the fast-paced e-commerce industry.
- You’ll be part of a dynamic and supportive team, contributing directly to the online growth and success of a recognized fashion brand originating from Polokwane.