Remote E-commerce Manager, FMCG

Placements24; LegKraal Gate; Hybrid; ZAR 600,000 - 1,000,000; Full time

Benefits offered by this job

Full remote work flexibility

Bonuses and incentives

Comprehensive health insurance

Retirement savings plan

Generous annual leave

Professional development and training

Collaborative virtual environment

Job summary

Placements24 is seeking an experienced E-commerce Manager to lead online sales initiatives for FMCG products in a fully remote role in South Africa. You will shape digital strategies, optimize product listings, and drive revenue growth across platforms.

The ideal candidate has 5+ years in e-commerce, strong digital marketing knowledge (SEO/SEM, social, email), and hands-on experience with Shopify, Magento or WooCommerce, plus analytics expertise.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Digital Media or related field.
• Minimum 5 years in e-commerce management, FMCG experience preferred.
• Proven record of developing and executing e-commerce strategies and online campaigns.
• Strong understanding of digital marketing channels (SEO, SEM, Social Media, Email).
• Experience with e-commerce platforms and analytics tools.

Responsibilities

• Develop and implement a robust e-commerce strategy to hit online sales targets for FMCG.
• Manage and optimize online product listings, descriptions, and imagery across platforms.
• Plan, execute, and analyze online marketing campaigns (paid search, social, email).
• Monitor e-commerce metrics and provide insights for improvement.
• Collaborate with marketing, sales and IT for a seamless online customer journey.

Skills

Strategic thinking

Remote collaboration

Analytical skills

Education

Bachelor's degree in Marketing

Tools

Shopify

Magento

WooCommerce

Google Analytics

Job description

About the Role

Our client, a forward-thinking leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and strategic E-commerce Manager to lead their online sales initiatives in a fully remote capacity. This pivotal role involves developing and executing comprehensive e-commerce strategies to drive online sales, expand digital market reach, and enhance the online customer experience across all relevant platforms in South Africa . You will be responsible for managing online product listings, optimizing digital merchandising, executing online marketing campaigns, and analyzing e-commerce performance metrics. The ideal candidate possesses a proven track record in e-commerce management, a deep understanding of the digital retail landscape, and a passion for driving online growth within the FMCG market. This is an exciting opportunity to shape our client's digital footprint and drive significant revenue growth from the comfort of your home office. We are looking for an innovative leader with expertise in online sales and digital marketing.

Key Responsibilities

• Develop and implement a robust e-commerce strategy to achieve online sales targets for FMCG products.
• Manage and optimize online product listings, descriptions, and imagery across various e-commerce platforms and retail partner sites.
• Plan, execute, and analyze online marketing campaigns, including paid search, social media advertising, and email marketing.
• Monitor key e-commerce metrics (conversion rates, AOV, traffic, ROI) and provide actionable insights for continuous improvement.
• Collaborate with marketing, sales, and IT teams to ensure a seamless online customer journey.
• Manage relationships with e-commerce platforms, marketplaces, and third-party vendors.
• Stay abreast of e-commerce trends, technologies, and best practices within the FMCG sector.
• Develop and implement strategies for online customer acquisition and retention.
• Analyze competitor e-commerce activities and identify opportunities for differentiation.
• Oversee the online merchandising and promotional calendar to maximize sales performance.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Digital Media, or a related field.
• Minimum of 5 years of experience in e-commerce management, with a significant focus on the FMCG industry .
• Proven experience in developing and executing successful e-commerce strategies and online marketing campaigns.
• Strong understanding of digital marketing channels (SEO, SEM, Social Media, Email Marketing).
• Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
• Excellent analytical, problem-solving, and project management skills.
• Strong communication and interpersonal skills, with the ability to collaborate effectively in a remote team.
• Ability to work independently, manage multiple priorities, and drive results in a remote setting.
• Experience with online retail operations and customer service management.
• Must have a reliable internet connection and a dedicated home office space.

Benefits

• Competitive salary package commensurate with experience.
• Full remote work flexibility.
• Performance-based bonuses and incentives.
• Comprehensive health insurance.
• Retirement savings plan.
• Generous annual leave allowance.
• Opportunities for professional development and training in digital marketing.
• A collaborative and innovative virtual work environment.