About the Role
Our client, a dynamic and innovative player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a highly motivated and experienced E-commerce Specialist to join their expanding online division. This is a fully remote position, allowing you to contribute your expertise from anywhere within South Africa . You will be responsible for managing and optimizing our client's online sales channels, driving traffic, converting visitors into customers, and enhancing the overall online shopping experience. The ideal candidate will have a deep understanding of e-commerce platforms, digital marketing strategies, and the specific nuances of selling FMCG products online. You will work closely with marketing, sales, and IT teams to ensure seamless online operations and sustained growth. This is an exciting opportunity to shape the digital retail presence of our client's brands in a fully remote capacity.
Key Responsibilities
- Manage and optimize the company's e-commerce platforms (e.g., website, online marketplaces).
- Develop and implement strategies to drive online traffic, conversions, and sales.
- Oversee product listings, ensuring accuracy, compelling descriptions, and high-quality imagery.
- Manage online advertising campaigns, including PPC, social media advertising, and email marketing, to drive e-commerce sales.
- Analyze e-commerce data, website traffic, and sales performance to identify trends and opportunities for improvement.
- Monitor customer feedback and online reviews, addressing issues promptly to maintain customer satisfaction.
- Collaborate with the marketing team to develop and execute online promotions and campaigns.
- Ensure a seamless and user-friendly online shopping experience from browsing to checkout.
- Stay up-to-date with e-commerce trends, technologies, and best practices.
- Manage relationships with third-party e-commerce service providers.
Requirements
- Bachelor's degree in Marketing, Business, E-commerce, or a related field.
- Minimum of 3-5 years of experience in e-commerce management, preferably within the FMCG sector .
- Proven experience with major e-commerce platforms and online marketplaces.
- Strong understanding of digital marketing strategies relevant to e-commerce (SEO, SEM, content marketing, social media advertising).
- Proficiency in using web analytics tools (e.g., Google Analytics) and e-commerce reporting tools.
- Excellent analytical and problem-solving skills.
- Strong communication and collaboration skills, essential for remote work.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Knowledge of online payment systems and logistics is a plus.
- A customer-centric approach to online sales and service.
Benefits
- Competitive salary package.
- Performance-based bonuses.
- Fully remote working environment, offering excellent work-life balance.
- Opportunities for professional development and training in the e-commerce field.
- Chance to work with a growing portfolio of FMCG brands online.
- A collaborative and innovative remote team culture.