Remote Digital Marketing & E-commerce Growth Strategist

Placements24; Upington; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Premium health insurance

Retirement planning options

Professional development allowances

Yes remote work policy

Job summary

Placements24 is seeking a strategic Digital Marketing & E-commerce Strategist for its Upington-based team. You will define and execute digital strategies to drive online sales, enhance brand visibility, and optimize the customer experience across SEO, SEM, social media, content, and email marketing.

With 7+ years in digital marketing and a strong e-commerce track record, you will lead analytics, manage paid campaigns, partner with product and IT, and continuously innovate to maintain competitive

Qualifications

• 7+ years of progressive digital marketing experience with e-commerce focus.
• Proven success in growing online sales and brand engagement.
• Strong analytical skills with web analytics, tag management, and data visualization.
• Experience with e-commerce platforms and marketing automation.

Responsibilities

• Develop and implement a cohesive digital marketing strategy for e-commerce growth.
• Analyze website performance, customer behavior, and trends to identify opportunities.
• Manage paid advertising campaigns across digital channels to maximize ROI.
• Lead content marketing initiatives to attract and engage audiences.
• Define and manage social media strategy to build brand awareness and drive conversions.
• Optimize the e-commerce customer journey from discovery to post-purchase.
• Collaborate with product, sales, IT for a seamless digital experience.
• Monitor KPIs, generate reports, and present findings to senior management.

Skills

SEO

SEM

Social media

Content marketing

Email marketing

Analytics

Google Analytics

Marketing automation

Leadership

Strategic thinking

Education

Master's in Marketing

Bachelor's in Marketing/Business

Tools

Google Analytics

Tag management

Data visualization

Marketing automation

E-commerce platforms

Job description

Placements24 is seeking a strategic Digital Marketing & E-commerce Strategist for its Upington-based team. You will define and execute digital strategies to drive online sales, enhance brand visibility, and optimize the customer experience across SEO, SEM, social media, content, and email marketing.

With 7+ years in digital marketing and a strong e-commerce track record, you will lead analytics, manage paid campaigns, partner with product and IT, and continuously innovate to maintain competitive