Remote Content Marketing Manager

Placements24; Kempton Park; Remote; ZAR 480,000 - 780,000; Full time

Benefits offered by this job

Fully remote

Bonuses

Remote culture

Training resources

Flexible hours

Home office stipend

Job summary

Placements24 seeks a highly motivated Remote Content Marketing Manager to lead our content strategy from anywhere in South Africa. You will develop and execute plans to boost brand awareness, engagement, and lead generation while shaping the company narrative for a distributed team.

You will craft stories across blogs, whitepapers, and social content, optimize for SEO, and collaborate with design and video teams to deliver impactful assets.

Qualifications

• Bachelor's degree or equivalent in a related field.
• 4+ years in content marketing, copywriting, or editorial roles, preferably remote.
• Strong writing, editing, and proofreading portfolio.

Responsibilities

• Develop and execute a comprehensive content marketing strategy.
• Create, edit, and publish blog posts, articles, website copy, social content, whitepapers, and case studies.
• Manage editorial calendar and ensure timely delivery across channels.
• Implement SEO best practices to boost organic traffic.
• Collaborate with design and video teams for engaging content assets.
• Analyze content metrics and provide actionable optimization insights.
• Manage content distribution across social, email, and other platforms.
• Stay updated with industry trends and new tools.
• Foster relationships with freelance writers as needed.

Skills

Writing & editing

SEO knowledge

CMS experience

Remote collaboration

Content strategy

Education

Bachelor's degree in Marketing, Journalism, English, Communications, or related field

Tools

CMS platforms

Marketing automation tools

Job description

About the Role

Our client, a rapidly expanding tech startup, is looking for a highly motivated and creative Remote Content Marketing Manager to lead their content strategy initiatives. This is a fully remote position, offering the flexibility to work from anywhere within South Africa. The successful candidate will be responsible for developing and executing a compelling content marketing plan that drives brand awareness, engagement, and lead generation. You will play a pivotal role in shaping our client's narrative, establishing them as a thought leader in their industry, and connecting with their target audience through high-quality, relevant content. We are seeking an individual with a proven ability to craft engaging stories, a deep understanding of content distribution channels, and a passion for creating impactful marketing campaigns. This role demands a self-starter who can thrive in a distributed team environment and deliver exceptional results independently. The ideal candidate will have a keen eye for detail and a commitment to excellence.

Key Responsibilities

• Develop and execute a comprehensive content marketing strategy aligned with business objectives and target audience needs.
• Create, edit, and publish engaging content across various formats, including blog posts, articles, website copy, social media updates, whitepapers, and case studies.
• Manage the editorial calendar, ensuring timely delivery of content across all channels.
• Implement SEO best practices to optimize content for search engines and increase organic traffic.
• Collaborate with the design and video teams to produce visually appealing and informative content assets.
• Analyze content performance metrics, track key KPIs, and provide regular reports with actionable insights for optimization.
• Manage content distribution and promotion across social media, email newsletters, and other relevant platforms.
• Stay current with industry trends, competitor content strategies, and emerging content marketing tools and technologies.
• Foster relationships with freelance writers and subject matter experts as needed.

Requirements

• Bachelor's degree in Marketing, Journalism, English, Communications, or a related field.
• Minimum of 4 years of experience in content marketing, copywriting, or editorial roles, preferably in a remote setting.
• Exceptional writing, editing, and proofreading skills with a strong portfolio of published work.
• Proven experience in developing and executing successful content marketing strategies.
• Solid understanding of SEO principles and content optimization techniques.
• Proficiency with content management systems (CMS) and marketing automation tools.
• Experience with social media marketing and content distribution strategies.
• Ability to work independently, manage deadlines, and thrive in a remote work environment.
• Excellent communication and collaboration skills.
• Experience working with companies in the Tembisa, Gauteng area or remotely for South African-based firms is a plus.

Benefits

• Fully remote work arrangement, offering ultimate flexibility and work-life balance.
• Competitive salary and performance-based bonuses.
• Opportunity to shape the content strategy of a growing company.
• Collaborative and inclusive remote team culture.
• Professional development opportunities and online training resources.
• Flexible working hours to accommodate different time zones within South Africa.
• Contribution towards home office setup.