Martech Specialist

Clicks Group Limited; Cape Town; On-site; ZAR 600,000 - 800,000; Full time

Job summary

Clicks Group Limited is seeking a Martech Specialist to join the Marketing department. The role is based at the Head Office in Woodstock, Cape Town, reporting into the Customer & Market Insights Manager.

You will design, configure and optimise Martech platforms, workflows and integrations to enable customer engagement, improve operational efficiency and support marketing execution across the business. Collaboration with data teams and stakeholders is essential for governance and continuous

Qualifications

• 3–5 years' experience in Martech and related technology environments.
• Experience implementing, maintaining and optimising Martech platforms and customer engagement solutions.
• Experience designing and supporting platform integrations and data flows across multiple systems.

Responsibilities

• To design, configure and optimise Martech platforms, workflows, rules and integrations to enable customer engagement and improve operational efficiency.
• To manage implementation of Martech platforms ensuring performance, reliability and effective utilisation.
• To design, build and maintain workflows, automations and customer journeys for marketing execution.
• To design, implement and maintain platform integrations and data flows across Martech ecosystem.
• To establish governance, documentation and operating procedures for consistency and compliance.
• To provide specialist technical support and troubleshooting to minimise disruptions and maintain platform stability.
• To collaborate with the Digital Product Owner, Technology and Data teams to implement Martech solutions aligned to business needs.
• To evaluate platform capabilities and emerging technologies to drive continuous evolution.

Skills

Martech platform implementation

Workflow design

System integration

Data management

Documentation and process management

Stakeholder engagement

Change and release management

Testing and troubleshooting

Communication and presentation

Education

Degree or Diploma in Information Systems, Information Technology, Computer Science, Digital Marketing, Marketing, Business Information Systems or a related discipline

Tools

CRM systems

Marketing automation platforms

APIs

Job description

The Clicks Group is looking to bring in a Martech Specialist to work within the Clicks Marketing department. The role will be based at the Clicks Head Office in Woodstock, Cape Town and report into the Customer & Market Insights Manager

Job Purpose

To design, configure and optimise Martech platforms, workflows, rules and integrations in order to enable customer engagement, ensure the effective operation of the Martech ecosystem, and improve operational efficiency.

Job Objectives

• To manage implementation of Martech platforms in order to ensure platform performance, reliability and effective utilisation.
• To design, build and maintain workflows, automations, business rules and customer journeys in order to support customer engagement and marketing execution.
• To design, implement and maintain platform integrations and data flows to ensure accurate, reliable and efficient movement of data across the Martech ecosystem.
• To implement and support Martech platform enhancements and capabilities in order to meet business and product requirements and maximise platform value.
• To establish and maintain platform configuration standards, governance controls, documentation and operating procedures to drive consistency, compliance and operational effectiveness.
• To provide specialist technical support and troubleshooting for Martech platforms, workflows and integrations in order to minimise disruptions and maintain platform stability and performance.
• To collaborate with the Digital Product Owner, Technology, Data and other business stakeholders to implement Martech solutions that support customer and business requirements.
• To evaluate platform capabilities, emerging technologies and enhancement opportunities in order to improve platform utilisation and support the continuous evolution of the Martech ecosystem.

Job Related Knowledge

• Martech platforms, marketing automation technologies and customer engagement solutions.
• Workflow design, automation, business rules and customer journey orchestration principles.
• Platform configuration, optimisation and administration practices.
• System integrations, APIs, data flows and technology dependencies.
• Data management, identity resolution, governance standards and compliance requirements (e.g. POPIA).
• Digital marketing, customer communication and customer engagement principles.
• Testing, release management and change control practices.
• Platform performance, utilisation and operational support principles.

Job Related Skills

• Martech platform implementation, configuration and optimisation.
• Workflow, automation and business rules design.
• System integration and data flow management.
• Platform administration and support.
• Testing, troubleshooting and issue resolution.
• Stakeholder engagement and collaboration.
• Change and release management.
• Documentation and process management.
• Data analysis and problem solving.
• Communication and presentation skills.
• Planning and organising.

Job Experiance

• 3-5 years' experience in Martech, Marketing Technology, CRM, Marketing Automation, Digital Operations or a related technology environment.
• 3 years' experience implementing, maintaining and optimising Martech platforms, workflows, automations and customer engagement solutions.
• 3 years' experience designing and supporting platform integrations, data flows and technology dependencies across multiple systems.
• 2-3 years' experience implementing workflow automation, business rules, platform enhancements and operational processes within Martech or digital environments.
• 2-3 years' experience supporting platform testing, troubleshooting, release management and change control processes.
• 2-3 years' experience working with cross-functional stakeholders across Marketing, Digital, Data and Technology functions to implement and support Martech solutions.

Education

• Degree or Diploma in Information Systems, Information Technology, Computer Science, Digital Marketing, Marketing, Business Information Systems or a related discipline
• Deciding and Initiating Action
• Working with People
• Persuading and Influencing
• Applying Expertise and Technology
• Analysing
• Planning and Organising
• Delivering Results & Meeting Customer Expectations