Junior Content Strategist

Placements24; Sandton; On-site; ZAR 180,000 - 240,000; Full time

Benefits offered by this job

Training & mentorship

Career development

Dynamic agency environment

Job summary

Placements24 in Sandton, Gauteng, seeks a creative and analytical Junior Content Strategist. This entry role supports developing content strategies, planning calendars, and overseeing content creation across blogs, social media, and websites.

You will research audiences, analyze trends, and help optimize content for SEO and engagement. The ideal candidate has strong writing skills, a strategic mindset, and a passion for digital media.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Strong writing, editing and proofreading skills.
• Understanding of content marketing principles and digital media channels.
• Familiarity with SEO best practices.
• Experience with CMS and social media analytics.

Responsibilities

• Assist in developing comprehensive content strategies aligned with client objectives.
• Conduct research on target audiences, industry trends, and competitive landscapes.
• Plan content calendars and oversee the creation of engaging content across various platforms (blogs, social media, websites, email).
• Write and edit compelling copy for different content formats.
• Collaborate with designers, videographers, and other content creators.
• Analyze content performance using analytics tools and generate reports.
• Optimize content for search engines (SEO) and user engagement.
• Stay abreast of the latest content marketing best practices and emerging platforms.
• Contribute to client presentations and strategy discussions.
• Ensure brand consistency and quality across all content outputs.

Skills

Excellent writing

Editing

SEO fundamentals

CMS familiarity

Social media analytics

Research abilities

Team collaboration

Project management

Education

Bachelor's degree in Marketing/Communications/Journalism/English

Tools

CMS

Analytics tools

SEO tools

Job description

About the Role

Our client, a prominent digital marketing agency, is seeking a creative and analytical Junior Content Strategist to join their team in **Sandton, Gauteng**. This role is perfect for a recent graduate with a passion for storytelling, digital media, and understanding audience engagement. You will assist in developing and executing content strategies for a diverse range of clients, ensuring alignment with marketing goals and brand voice. The position is based in our client's modern office in **Sandton, Gauteng**, fostering direct collaboration and team synergy. Our client is dedicated to fostering new talent, offering extensive training, mentorship, and opportunities to grow within the content marketing field. You will be involved in content planning, creation oversight, performance analysis, and optimization. This is an exceptional opportunity to build a career in content strategy and make a significant impact on client success. The ideal candidate will possess strong writing skills, a strategic mindset, and a keen interest in digital trends.

Key Responsibilities

• Assist in developing comprehensive content strategies aligned with client objectives.
• Conduct research on target audiences, industry trends, and competitive landscapes.
• Plan content calendars and oversee the creation of engaging content across various platforms (e.g., blogs, social media, websites, email).
• Write and edit compelling copy for different content formats.
• Collaborate with designers, videographers, and other content creators.
• Analyze content performance using analytics tools and generate reports.
• Optimize content for search engines (SEO) and user engagement.
• Stay abreast of the latest content marketing best practices and emerging platforms.
• Contribute to client presentations and strategy discussions.
• Ensure brand consistency and quality across all content outputs.

Requirements

• A Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Excellent writing, editing, and proofreading skills.
• Understanding of content marketing principles and digital media channels.
• Familiarity with SEO best practices.
• Proficiency with content management systems (CMS) is a plus.
• Experience with social media platforms and analytics tools.
• Strong research and analytical abilities.
• Creative thinking and a detail-oriented approach.
• Ability to work effectively in a team and manage multiple projects.
• Must be based in or able to commute to **Sandton, Gauteng**.
• Must possess valid work authorization for South Africa.

Benefits

• Competitive entry-level salary.
• Comprehensive training in content strategy and digital marketing.
• Mentorship from experienced content strategists and marketing professionals.
• Exposure to a wide range of client industries and projects.
• Dynamic and collaborative agency environment.
• Opportunities for professional development and career advancement.
• Be part of a creative team shaping compelling brand narratives.
• Work in a prime business hub in **Sandton, Gauteng**.