Hybrid Email Marketing Pro - Growth & Retention

Placements24; Klerksdorp; Hybrid; ZAR 180,000 - 240,000; Full time

Benefits offered by this job

Hybrid work arrangement

Competitive salary based on experience

Professional development opportunities

Employee discounts

Job summary

Placements24 is seeking an Email Marketing Specialist in Klerksdorp to develop and optimize email campaigns that engage customers, promote products, and drive sales. You will craft copy, segment audiences, and implement automated workflows within a hybrid work setup.

Ideal candidates have 2–4 years of email marketing experience, strong copywriting skills, and familiarity with Mailchimp, Constant Contact or HubSpot. A focus on data-driven optimization and compliance with POPIA is important.

Qualifications

• 2–4 years of experience in email marketing or digital marketing.
• Bachelor's degree in Marketing, Communications, or related field.
• Proficiency with email marketing platforms (e.g., Mailchimp, Constant Contact, HubSpot).
• Strong understanding of segmentation, automation, and best practices.

Responsibilities

• Plan, create, and execute email campaigns including newsletters and promotions.
• Develop compelling email copy and subject lines to improve open and click-through rates.
• Segment lists based on behavior, demographics, and preferences for targeted campaigns.
• Design responsive templates and conduct A/B testing on elements like CTAs and send times.
• Monitor key metrics and provide regular performance reports and recommendations.

Skills

Email marketing

Segmentation

A/B testing

Copywriting

HTML/CSS basics

Education

Bachelor's degree in Marketing/Communications

Tools

Mailchimp

Constant Contact

HubSpot

Job description

Placements24 is seeking an Email Marketing Specialist in Klerksdorp to develop and optimize email campaigns that engage customers, promote products, and drive sales. You will craft copy, segment audiences, and implement automated workflows within a hybrid work setup.

Ideal candidates have 2–4 years of email marketing experience, strong copywriting skills, and familiarity with Mailchimp, Constant Contact or HubSpot. A focus on data-driven optimization and compliance with POPIA is important.