Hybrid E-commerce Analytics & Insights Specialist

Placements24; Upington; Hybrid; ZAR 420,000 - 640,000; Full time

Benefits offered by this job

Hybrid work model

Medical aid

Annual leave

Professional development

Job summary

Placements24 is seeking an E-commerce Analytics and Insights Specialist to join a growing online retail business in Upington, Northern Cape. The role blends hands-on data work with strategic recommendations to uplift sales, marketing effectiveness, and customer experience.

You will build dashboards, conduct deep-dive analysis, and collaborate across marketing, product, and operations to translate data into actionable insights.

Qualifications

• Bachelor's degree in a quantitative field.
• Minimum 3 years in data analysis, preferably in an e-commerce environment.
• Proficiency in web analytics tools such as Google Analytics, Adobe Analytics, or similar.
• Strong SQL skills for data extraction and manipulation.

Responsibilities

• Collect, clean, and analyze data from various e-commerce platforms and sources.
• Develop and maintain dashboards and reports to track KPIs for sales, marketing, website traffic, and customer behavior.
• Identify trends, patterns, and anomalies in data to provide actionable insights and recommendations.
• Conduct deep-dive analyses to understand customer acquisition costs, customer lifetime value, conversion rates, and other critical metrics.
• Collaborate with marketing, product, and operations teams to understand their data needs and provide analytical support.
• Perform A/B testing analysis and provide insights to optimize website performance and campaign effectiveness.
• Stay updated on the latest analytics tools, techniques, and e-commerce industry best practices.
• Present findings and recommendations to stakeholders in a clear and concise manner.
• Assist in forecasting and budget planning based on data analysis.

Skills

Analytical thinking

Communication

Problem-solving

Data-driven decisions

Education

Bachelor's degree (quantitative)

Tools

Google Analytics

Adobe Analytics

SQL

Tableau

Power BI

Job description

Placements24 is seeking an E-commerce Analytics and Insights Specialist to join a growing online retail business in Upington, Northern Cape. The role blends hands-on data work with strategic recommendations to uplift sales, marketing effectiveness, and customer experience.

You will build dashboards, conduct deep-dive analysis, and collaborate across marketing, product, and operations to translate data into actionable insights.