Growth-Focused Paid Media Strategist

Luxity; Sandton; On-site; ZAR 279,000 - 391,000; Full time

Job summary

Luxity in Sandton is seeking a hands-on Paid Media Specialist to manage, optimise and report on paid digital campaigns across key growth channels. You will work with the Marketing Manager and CEO to ensure campaigns are well-structured, tracked, and commercially effective.

This role focuses on campaign setup, yield improvements, and clear ROAS metrics. You will handle Google Ads and Meta Ads, plus testing for YouTube, TikTok, and display when relevant, with a detail-oriented approach in a

Qualifications

• Hands-on paid media experience required.
• Proven ability to manage Google Ads and Meta Ads campaigns.
• Strong analytical mindset and reporting skills.

Responsibilities

• Build, manage and optimise paid campaigns across Google Ads and Meta Ads.
• Support additional paid channels such as YouTube, TikTok or display remarketing where relevant.
• Manage prospecting, retargeting and conversion-focused campaigns.
• Produce weekly and monthly paid media reports with clear insights and recommendations.
• Track and report on ROAS, CPA, CAC, CTR, CPC, conversion rate and revenue contribution.

Skills

Paid media

Google Ads

Meta Ads

Campaign management

Analytics

Tools

GA4

Google Tag Manager

Meta Pixel

Job description

Luxity in Sandton is seeking a hands-on Paid Media Specialist to manage, optimise and report on paid digital campaigns across key growth channels. You will work with the Marketing Manager and CEO to ensure campaigns are well-structured, tracked, and commercially effective.

This role focuses on campaign setup, yield improvements, and clear ROAS metrics. You will handle Google Ads and Meta Ads, plus testing for YouTube, TikTok, and display when relevant, with a detail-oriented approach in a