FMCG Regional Sales Manager

Placements24; LegKraal Gate; On-site; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Company vehicle

Fuel allowance

Medical aid

Retirement fund

Career development

Autonomy

Job summary

Placements24 is seeking an experienced Regional Sales Manager to lead sales efforts in Mahikeng, North West. You will design regional strategies, build a high-performing team, and drive significant revenue growth across the territory.

The role requires 7+ years in FMCG sales with at least 3 years in management, plus strong leadership and negotiation skills. Travel across the region is expected, and relocation to Mahikeng may be necessary. A competitive package with a performance bonus is offered.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 7+ years of progressive FMCG sales experience, with 3+ years in sales management or supervision.
• Proven ability to achieve ambitious sales targets in a competitive market.
• Strong knowledge of FMCG market and distribution channels in North West region.
• Excellent leadership, coaching, negotiation, and communication skills.
• Proficiency in sales analytics, CRM software, and MS Office Suite.
• Willingness to travel extensively within the region and relocate if needed.

Responsibilities

• Develop and implement regional sales strategies aligned with company objectives.
• Lead, motivate, and develop a regional sales team to meet targets.
• Drive market share growth within Mahikeng and surrounding areas.
• Identify new business opportunities and expand customer base.
• Manage relationships with distributors, wholesalers, and major retailers.
• Analyze sales data, market trends, and competitor activity to inform strategy.
• Develop and manage the regional sales budget.
• Ensure product visibility, merchandising, and promotional execution in trade.
• Provide regular sales forecasts and performance reports to senior management.
• Foster accountability, customer focus, and continuous improvement in the team.

Skills

Leadership

Team management

Negotiation

Communication

Sales analytics

Education

Bachelor's degree in Marketing or Business Admin

Tools

CRM software

Microsoft Office

Job description

About the Role

Our client, a prominent and growing Fast-Moving Consumer Goods (FMCG) organization, is actively seeking an experienced and results-driven Regional Sales Manager to lead their sales efforts in the Mahikeng, North West province. This crucial role involves developing and executing regional sales strategies, building and managing a high-performing sales team, and driving significant revenue growth across the assigned territory. The ideal candidate will possess a strong track record in FMCG sales management, exceptional leadership qualities, and a deep understanding of market dynamics within the North West region. You will be responsible for ensuring market penetration, managing key accounts, and fostering strong relationships with distributors and retailers. This is an excellent opportunity to make a substantial impact on our client's market share and profitability in a vital economic area.

Key Responsibilities

• Develop and implement effective regional sales strategies aligned with company objectives.
• Lead, motivate, and develop a regional sales team to achieve or exceed targets.
• Drive sales performance and market share growth within the Mahikeng region and surrounding areas.
• Identify and capitalize on new business opportunities and expand customer base.
• Manage and strengthen relationships with key distributors, wholesalers, and major retail accounts.
• Analyze sales data, market trends, and competitor activities to inform sales strategies.
• Develop and manage the regional sales budget effectively.
• Ensure excellent product visibility, merchandising, and promotional execution in the trade.
• Provide regular sales forecasts and performance reports to senior management.
• Foster a culture of accountability, customer focus, and continuous improvement within the sales team.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 7 years of progressive sales experience in the FMCG industry, with at least 3 years in a sales management or supervisory role.
• Proven ability to achieve and surpass ambitious sales targets in a competitive market.
• Strong understanding of the FMCG market and distribution channels in the North West province.
• Excellent leadership, coaching, negotiation, and communication skills.
• Proficiency in sales analytics, CRM software, and Microsoft Office Suite.
• Ability to travel extensively within the region.
• Must reside in or be willing to relocate to the Mahikeng area.
• Strategic thinking and strong problem-solving capabilities.
• Energetic, driven, and results-oriented mindset.

Benefits

• Competitive base salary plus significant performance-based bonus potential.
• Company vehicle and fuel allowance for business travel.
• Comprehensive medical aid and retirement fund contributions.
• Opportunities for professional development, leadership training, and career advancement.
• Work with a reputable portfolio of leading FMCG brands.
• A dynamic and challenging work environment with significant autonomy.
• Supportive management and a collaborative team culture.