E-commerce Social Media Manager

Placements24; Paarl; On-site; ZAR 350,000 - 550,000; Full time

Benefits offered by this job

Competitive salary

Professional development

Dynamic team in Paarl

Direct impact on brand growth

Job summary

Placements24 is seeking an experienced E-commerce Social Media Manager in Paarl to lead the online brand presence and drive engagement and sales. You will develop strategies, create compelling content, manage communities and analyze performance to optimize campaigns.

The role offers a full-time position in a dynamic, collaborative team focused on growing digital marketing and e-commerce capabilities in a thriving market.

Qualifications

• Proven experience as a Social Media Manager with e-commerce focus.
• Excellent copywriting, content creation, and storytelling.
• Proficiency in social media management and analytics platforms.

Responsibilities

• Develop and implement a social media strategy to drive brand visibility and sales.
• Create and manage content across Instagram, Facebook, Pinterest.
• Grow online communities and respond to customer inquiries promptly.
• Analyze performance metrics and optimize campaigns.
• Plan and run paid social campaigns to reach target audiences.
• Collaborate with marketing, sales, and product teams for consistency.

Skills

Social media marketing

E-commerce integration

Content creation

Brand growth

Analytics

Job description

About the Role

Our client is seeking an experienced and strategic E-commerce Social Media Manager to lead their online brand presence and engagement efforts in Paarl. This role is pivotal in driving brand awareness, customer acquisition, and sales through effective social media marketing and e-commerce integration. You will be responsible for developing and executing social media strategies that align with business objectives, creating compelling content, managing online communities, and analyzing performance metrics. This is an excellent opportunity for a creative professional with a proven track record in social media and e-commerce to make a significant impact in a growing market.

Key Responsibilities

• Develop and implement a comprehensive social media strategy to increase brand visibility and drive e-commerce sales.
• Create, curate, and manage high-quality, engaging content across all relevant social media platforms (e.g., Instagram, Facebook, Pinterest).
• Manage and grow online communities, fostering positive interactions and responding to customer inquiries promptly.
• Analyze social media performance metrics and website analytics to measure campaign effectiveness and identify areas for improvement.
• Plan and execute paid social media advertising campaigns to reach target audiences and achieve conversion goals.
• Collaborate with marketing, sales, and product teams to ensure brand consistency and integrated campaign execution.

Requirements

• Proven experience as a Social Media Manager, preferably with a focus on e-commerce.
• Strong understanding of social media platforms, trends, and best practices for business growth.
• Excellent copywriting, content creation, and visual storytelling skills.
• Experience with social media management tools and analytics platforms.
• Demonstrated ability to develop and execute successful social media campaigns that drive measurable results.
• Proficiency in managing online communities and engaging with customers effectively.

Benefits

• Competitive salary package commensurate with experience.
• Full-time employment with a company focused on e-commerce growth.
• Opportunities for professional development and skill enhancement in digital marketing.
• A dynamic and collaborative work environment in Paarl.
• Direct impact on brand growth and online sales performance.