About the Role
Our client, a prominent player in the online retail space, is actively searching for a dedicated and results-oriented E-commerce Social Media Manager to lead their social media initiatives. This critical position is located in Tembisa, Gauteng , where you will be the driving force behind our client's online engagement and brand visibility. Your primary objective will be to enhance our client's digital footprint by creating compelling content, managing social communities, and implementing effective social media campaigns that directly contribute to sales growth. This role is perfect for a creative individual with a strategic mindset, a passion for e-commerce, and a deep understanding of how to leverage social platforms to connect with customers. You will work closely with the marketing department to ensure brand consistency and amplify marketing messages. This is an exciting opportunity to make a significant impact in a growing company.
Key Responsibilities
- Oversee the day-to-day management of all social media channels for the client's e-commerce business.
- Develop and execute a social media content calendar that aligns with marketing objectives and product launches.
- Create and curate engaging content, including graphics, videos, and compelling copy, tailored for each platform.
- Monitor social media conversations, respond to comments and messages promptly, and manage online reputation.
- Implement and manage paid social media advertising campaigns to drive website traffic and conversions.
- Track, analyze, and report on key social media metrics and campaign performance.
- Stay updated on the latest social media trends, tools, and best practices in the e-commerce industry.
- Collaborate with internal teams to gather information for social media posts and ensure brand voice consistency.
- Build and nurture an engaged online community around the client's brands.
Requirements
- Bachelor's degree in Marketing, Communications, or a related discipline.
- Minimum of 3 years of experience in social media management, specifically within an e-commerce context.
- Proven ability to create engaging and high-performing social media content.
- Proficiency in social media management tools (e.g., Buffer, Hootsuite) and analytics platforms.
- Strong understanding of social media advertising and campaign management.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
- Knowledge of SEO principles and their relation to social media is a plus.
- Experience with graphic design tools is advantageous.
Benefits
- Competitive salary reflecting your expertise and contribution.
- Be a key player in shaping the online presence of a growing e-commerce brand.
- Gain valuable experience in a fast-paced digital marketing environment.
- Opportunity for professional growth and skill development.
- Work in a supportive team environment located in Tembisa, Gauteng .
- Direct impact on sales and brand engagement metrics.
- All the necessary resources to excel in your role.