E-commerce Marketing Specialist - Social Media Focus

Placements24; Durban; Sur place; ZAR 180 000 - 300 000; Plein temps

Avantages offerts par ce poste

Medical aid

Provident fund

Team-building events

Career growth

Résumé du poste

Placements24 in Durban, KwaZulu-Natal, is seeking an E-commerce Marketing Specialist with a strong social media focus. You will manage daily content, campaigns, and analysis to drive online sales and brand visibility within the local market.

The ideal candidate has 1–3 years in social media or digital marketing in an e-commerce setting, solid content creation skills (Canva preferred), and strong communication abilities. This role offers growth opportunities in a growing company.

Qualifications

• 1-3 years of experience in social media or digital marketing within an e-commerce setting.
• Solid understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn) and their best practices.
• Experience with content creation tools (e.g., Canva) is a plus.
• Good written and verbal communication skills.
• Familiarity with e-commerce principles and online sales funnels.

Responsabilités

• Execute social media strategies to increase brand awareness, engagement, and website traffic leading to sales.
• Create, curate, and manage published content (images, video, written) across all social media channels.
• Monitor social media accounts for customer inquiries, comments, and feedback, responding in a timely and appropriate manner.
• Assist in the planning and execution of paid social media advertising campaigns, optimizing for performance.
• Track and analyze key social media metrics (e.g., reach, engagement, conversions) and report on campaign effectiveness.
• Collaborate with the marketing team to ensure brand consistency and effective campaign integration across all digital touchpoints.
• Stay up-to-date with the latest social media trends, platform updates, and best practices relevant to e-commerce.
• Support other e-commerce marketing activities as needed.

Connaissances

Social media marketing

Digital marketing

Content creation

Team collaboration

Formation

Degree or diploma in Marketing/Communications

Outils

Canva

Description du poste

About the Role

Our client is seeking an ambitious and detail-oriented E-commerce Marketing Specialist with a strong emphasis on social media to join their vibrant team in Durban, KwaZulu-Natal . This role is critical for driving online sales and brand awareness through strategic social media initiatives. You will be responsible for executing day-to-day social media activities, creating engaging content, and contributing to the overall e-commerce marketing strategy. The ideal candidate is passionate about digital marketing, understands the nuances of social media for business growth, and thrives in a collaborative, results-driven environment. This is an excellent opportunity for a motivated individual to make a tangible impact on the success of our client's online presence and e-commerce performance in the local market.

Key Responsibilities

• Execute social media strategies to increase brand awareness, engagement, and website traffic leading to sales.
• Create, curate, and manage published content (images, video, written) across all social media channels.
• Monitor social media accounts for customer inquiries, comments, and feedback, responding in a timely and appropriate manner.
• Assist in the planning and execution of paid social media advertising campaigns, optimizing for performance.
• Track and analyze key social media metrics (e.g., reach, engagement, conversions) and report on campaign effectiveness.
• Collaborate with the marketing team to ensure brand consistency and effective campaign integration across all digital touchpoints.
• Stay up-to-date with the latest social media trends, platform updates, and best practices relevant to e-commerce.
• Support other e-commerce marketing activities as needed.

Requirements

• 1-3 years of experience in social media marketing or digital marketing, preferably within an e-commerce setting.
• Solid understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and their respective best practices.
• Experience with content creation tools (e.g., Canva) is a plus.
• Basic knowledge of social media analytics and reporting.
• Good written and verbal communication skills.
• Ability to work effectively in a team and manage tasks efficiently.
• Familiarity with e-commerce principles and online sales funnels.
• A degree or diploma in Marketing, Communications, or a related field is preferred.

Benefits

• Competitive salary package.
• Opportunity to work within a growing e-commerce company in Durban, KwaZulu-Natal .
• Exposure to diverse marketing strategies and campaigns.
• Medical aid contribution.
• Provident fund benefits.
• Regular team-building events and a positive office culture.
• Opportunities for career advancement within the company.