E-commerce Manager - FMCG Online Sales

Placements24; Sandton; Híbrido; ZAR 900.000 - 1.300.000; Tempo integral

Benefícios oferecidos por esta vaga

Fully remote work

Competitive salary

Performance-based bonuses

Professional development

Resumo da vaga

Placements24 is seeking an experienced E-commerce Manager to lead online sales for a fast-moving consumer goods client. This fully remote role involves developing and executing a comprehensive e-commerce strategy to drive revenue, enhance customer experience, and expand the digital footprint.

You will oversee product listings, content, SEO/SEM, email and social campaigns, analyze traffic and conversion data, manage third‑party marketplaces, and mentor a remote team.

Qualificações

• Bachelor's degree in a related field.
• 5–7 years of progressive e-commerce management experience.
• Proven track record of driving online sales growth.
• Experience with online payment gateways and order fulfillment.
• FMCG exposure preferred; strong leadership and cross-functional collaboration.

Responsabilidades

• Develop, implement, and manage the company's overall e-commerce strategy to achieve revenue and growth targets.
• Oversee day-to-day operations of the e-commerce platform, including product listings, content management, and user experience optimization.
• Drive online sales through digital marketing campaigns (SEO, SEM, social media, email, affiliate programs).
• Analyze e-commerce data, website traffic, conversion rates, and sales performance to identify opportunities for improvement.
• Manage relationships with third-party e-commerce platforms, marketplaces, and service providers.
• Collaborate with marketing, sales, and operations teams to integrate online and offline strategies.
• Develop strategies to enhance customer satisfaction and loyalty in the online channel.
• Stay abreast of e-commerce trends, technologies, and best practices in FMCG.
• Manage the e-commerce budget and ROI on marketing investments.
• Lead and mentor a remote team of e-commerce specialists.

Conhecimentos

Strategic thinking

Analytics

SEO/SEM

Remote leadership

Google Analytics

E-commerce platforms

Conversion optimization

Stakeholder management

Formação

Bachelor's degree

Descrição da vaga

About the Role

Our client, a forward-thinking leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a strategic and results-driven E-commerce Manager to lead their online sales initiatives. This fully remote role is responsible for developing and executing a comprehensive e-commerce strategy to drive online revenue growth, enhance customer experience, and expand our digital footprint. You will oversee all aspects of online sales, including platform management, digital marketing, sales performance optimization, and customer relationship management within the online space. This is a unique opportunity for an experienced e-commerce professional to make a significant impact on our client's digital transformation journey from anywhere.

Key Responsibilities

• Develop, implement, and manage the company's overall e-commerce strategy to achieve revenue and growth targets.
• Oversee the day-to-day operations of the e-commerce platform, including product listings, content management, and user experience optimization.
• Drive online sales through effective digital marketing campaigns, including SEO, SEM, social media advertising, email marketing, and affiliate programs.
• Analyze e-commerce data, website traffic, conversion rates, and sales performance to identify trends and opportunities for improvement.
• Manage relationships with third-party e-commerce platforms, marketplaces, and service providers.
• Collaborate with marketing, sales, and operations teams to ensure seamless integration of online and offline strategies.
• Develop and implement strategies to enhance customer satisfaction and loyalty in the online channel.
• Stay abreast of e-commerce trends, technologies, and best practices within the FMCG industry.
• Manage the e-commerce budget and ensure a strong ROI on marketing investments.
• Lead and mentor a remote team of e-commerce specialists.

Requirements

• Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
• A minimum of 5-7 years of progressive experience in e-commerce management, with a proven track record of driving online sales growth, preferably within the FMCG sector.
• Demonstrable expertise in e-commerce platforms, digital marketing strategies (SEO, SEM, social media, email), and analytics tools (e.g., Google Analytics).
• Strong understanding of online sales funnels, conversion rate optimization, and customer journey mapping.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Proven ability to manage multiple projects simultaneously in a fast-paced, remote environment.
• Exceptional communication, leadership, and cross-functional collaboration skills.
• Experience with online payment gateways and order fulfillment processes.
• Familiarity with web analytics and A/B testing methodologies.
• A proactive and results-oriented mindset.

Benefits

This position offers the significant advantage of being fully remote, allowing for exceptional flexibility and work-life integration. Our client provides a highly competitive salary package, along with performance-based bonuses and incentives. Opportunities for continuous learning and professional development in the rapidly evolving field of e-commerce are readily available. You will be an integral part of an innovative and growing company, contributing to the digital success of prominent FMCG brands without the need for a physical office presence.