E-commerce Growth Hacker & Social Media Analyst

Placements24; Centurion; Remote; ZAR 500,000 - 900,000; Full time

Benefits offered by this job

Remote work

Private healthcare

Disability insurance

Retirement plan

Paid time off

Job summary

Placements24 is seeking a data-driven E-commerce Growth Hacker & Social Media Analyst in Centurion, South Africa. You will drive rapid growth through experimental strategies across e-commerce and social channels, using data to optimize campaigns and user experience.

You will collaborate with marketing, product, and engineering teams, design and analyze A/B tests, and develop dashboards to monitor metrics and communicate insights to stakeholders.

Qualifications

• Bachelor's degree in Marketing, Statistics, Economics, Computer Science, or related quantitative field.
• Proven experience in growth hacking or performance marketing in e-commerce.
• Strong analytical skills with data tools and dashboards.
• Experience designing, executing, and analyzing A/B tests.

Responsibilities

• Develop and execute experimental growth strategies across e-commerce platforms and social channels.
• Analyze social data to identify trends and optimization opportunities.
• Monitor KPIs for customer acquisition, retention, and lifetime value.
• Conduct A/B tests to improve conversion, engagement, and ROI.
• Use social listening tools to gauge brand perception and market trends.
• Collaborate with marketing, product, and engineering to implement growth initiatives.
• Test new acquisition channels and engagement tactics.
• Develop dashboards and reports to track progress against goals.

Skills

Growth hacking

Performance marketing

Analytical skills

A/B testing

Social media analytics

Communication of data insights

Market research

Education

Bachelor’s degree in Marketing/Statistics/Economics/CS

Tools

Google Analytics

SQL

R

Python

Job description

About the Role

Our client, a fast-paced and innovative e-commerce company in Centurion, Gauteng , is seeking a data-driven and results-oriented E-commerce Growth Hacker & Social Media Analyst . This unique role combines strategic thinking with analytical execution to drive rapid growth through unconventional marketing tactics and insightful social media analysis. You will be responsible for identifying and implementing growth opportunities across various digital channels, with a strong emphasis on social media performance. The ideal candidate is a creative problem-solver who thrives on experimentation and leverages data to optimize campaigns, increase customer acquisition, and enhance user experience. This is a challenging yet rewarding position for someone passionate about disrupting the online marketplace and achieving exponential growth for a leading brand. Your insights will directly influence business strategy and product development.

Key Responsibilities

• Develop and execute experimental growth strategies across e-commerce platforms and social media channels.
• Analyze social media data to identify trends, customer behavior patterns, and opportunities for optimization.
• Monitor key performance indicators (KPIs) related to customer acquisition, retention, and lifetime value.
• Conduct A/B testing and other experiments to improve conversion rates, user engagement, and ROI.
• Utilize social listening tools to understand brand perception and identify emerging market trends.
• Collaborate with cross-functional teams (marketing, product, engineering) to implement growth initiatives.
• Identify and test new acquisition channels and user engagement tactics.
• Develop dashboards and reports to track progress against growth goals and communicate findings to stakeholders.
• Optimize social media advertising campaigns for maximum performance and efficiency.
• Stay current with the latest growth hacking techniques, marketing technologies, and social media platform updates.

Requirements

• Bachelor's degree in Marketing, Statistics, Economics, Computer Science, or a related quantitative field.
• Proven experience in growth hacking, performance marketing, or a similar role within the e-commerce sector.
• Strong analytical skills with proficiency in data analysis tools (e.g., Google Analytics, SQL, R, Python).
• Demonstrated ability to design, execute, and analyze A/B tests and other experiments.
• In-depth knowledge of social media platforms, advertising, and analytics.
• Experience with social media management and listening tools.
• Excellent problem-solving skills and a creative, entrepreneurial mindset.
• Strong understanding of the full e-commerce customer journey and conversion funnels.
• Ability to communicate complex data insights clearly and concisely to both technical and non-technical audiences.
• Experience in market research and competitive analysis.
• Self-starter with a high degree of initiative and ability to thrive in a fast-paced, results-driven environment.

Benefits

Our client is offering a highly competitive salary of R annually, reflecting the strategic importance of this role and the required expertise. A comprehensive benefits package includes private healthcare, disability insurance, and a generous retirement fund contribution. We invest in our employees' growth through access to cutting-edge tools, industry conferences, and continuous learning opportunities. This role offers the significant advantage of being fully Remote , providing flexibility and work-life balance to our team members across South Africa . You'll join a forward-thinking and collaborative team dedicated to innovation and achieving ambitious growth targets. Our client values employee well-being and provides ample paid time off, including vacation and sick leave, as well as paid public holidays. This is an exceptional opportunity to drive significant impact in the e-commerce space.