About the Role
Our client is seeking an innovative and data-driven E-commerce Growth Hacker with expertise in social media and content strategy to join their team in Pretoria, Gauteng . This role is designed for a strategic thinker who can identify and implement rapid, scalable growth opportunities within the e-commerce space. You will be instrumental in leveraging social media platforms and creating compelling content to drive customer acquisition, retention, and lifetime value. The successful candidate will possess a unique blend of analytical prowess, creative flair, and a deep understanding of growth hacking methodologies. If you are passionate about experimenting with new tactics and optimizing every touchpoint of the customer journey, this is the role for you. This position offers a hybrid work model, combining the benefits of in-office collaboration with remote flexibility.
Key Responsibilities
- Design and execute growth experiments across social media channels and content marketing efforts.
- Analyze user behavior, market trends, and competitor strategies to identify growth levers.
- Develop and test viral loops, referral programs, and other customer acquisition tactics through social media.
- Create compelling and shareable content that drives organic reach and engagement.
- Optimize landing pages and website user experience in collaboration with the development team to improve conversion rates.
- Monitor key growth metrics (CAC, LTV, conversion rates) and report on experiment outcomes.
- Collaborate with marketing, product, and sales teams to align growth initiatives with overall business objectives.
- Stay at the forefront of growth hacking techniques and emerging social media platform features.
Requirements
- Proven experience in growth hacking, e-commerce marketing, or a related field with a focus on rapid growth.
- Demonstrated success in driving customer acquisition and retention through social media and content marketing.
- Strong analytical skills with experience in A/B testing and data analysis tools (e.g., Google Analytics, Mixpanel).
- Excellent understanding of social media platforms, SEO, and digital marketing principles.
- Creative mindset with the ability to generate innovative ideas and execute experiments quickly.
- Proficiency in content creation tools and basic design/video editing skills.
- Excellent communication and collaboration skills, with experience working in a hybrid environment.
- Bachelor's degree in Marketing, Business, Data Science, or a related field is highly desirable.
Benefits
- Competitive salary with performance-based incentives.
- Hybrid work arrangement offering a balance of office and remote work in Pretoria, Gauteng .
- Opportunity to work with cutting-edge growth strategies and technologies.
- Access to advanced training and development programs.
- Comprehensive health insurance package.
- Collaborative and innovative work culture.
- Potential for significant career growth in a high-impact role.