E-commerce Growth Hacker

Placements24; Midrand; Hybrid; ZAR 900,000 - 1,350,000; Full time

Benefits offered by this job

Remuneration package

Dynamic work environment in Midrand

Professional development opportunities

Lead innovative growth strategies

Collaborative team culture

Defining the future of online retail

Job summary

Placements24 in Midrand is seeking an innovative E-commerce Growth Hacker to accelerate growth across all digital touchpoints. You will design experiments, test new channels, and optimize the customer journey from acquisition to retention.

The ideal candidate uses data to drive strategies, with expertise in analytics, CRO, SEO/SEM, and paid social. A results-oriented mindset and entrepreneurial spirit are essential for this fast-paced e-commerce environment.

Qualifications

• Proven ability to design data-driven growth strategies that accelerate ecommerce metrics.
• Experience with CRO, SEO/SEM, and paid social advertising.
• Strong analytical mindset with proficiency in analytics tools.
• Excellent problem-solving and entrepreneurial spirit.
• Experience analyzing user behavior and customer journeys.

Responsibilities

• Design, implement, and analyze growth experiments across digital channels (SEO, SEM, social, content, email).
• Identify and test new customer acquisition channels and opportunities.
• Optimize the customer journey from acquisition to retention with CRO focus.
• Develop and execute viral loops and referral programs to drive organic growth.
• Use analytics tools to track performance, identify trends, and provide insights.
• Collaborate with product, marketing, and engineering to implement growth initiatives.
• A/B test landing pages, ad creatives, emails, and site elements.
• Stay updated on growth hacking techniques and tools.
• Manage a performance-driven budget to maximize ROI and growth impact.
• Foster a culture of experimentation and continuous improvement.

Skills

Growth hacking

Analytics

A/B testing

Digital marketing

Experimentation

Education

Bachelor's degree in Marketing, Economics, Computer Science, or related field

Tools

Google Analytics

Mixpanel

Hotjar

Job description

About the Role

Our client is a pioneering e-commerce enterprise based in the bustling hub of Midrand, Gauteng , and is actively seeking an innovative and results-oriented E-commerce Growth Hacker. This role is critical for identifying and capitalizing on opportunities to accelerate growth across all digital touchpoints. The ideal candidate is a strategic thinker with a proven ability to implement creative, data-driven strategies to acquire customers, increase conversions, and maximize customer lifetime value. You will be at the forefront of experimentation, testing new channels, technologies, and approaches to drive exponential growth. This position offers a unique chance to shape the future of online commerce for a company committed to pushing boundaries.

Key Responsibilities

• Design, implement, and analyze growth experiments across various digital channels, including SEO, SEM, social media, content marketing, and email.
• Identify and test new customer acquisition channels and growth opportunities.
• Optimize the entire customer journey from acquisition to retention, focusing on conversion rate optimization (CRO).
• Develop and execute viral loops and referral programs to encourage organic growth.
• Utilize data analytics tools to track performance, identify trends, and provide actionable insights.
• Collaborate with product, marketing, and engineering teams to implement growth initiatives.
• A/B test landing pages, ad creatives, email campaigns, and website elements.
• Stay abreast of the latest growth hacking techniques, tools, and industry best practices.
• Manage a performance-driven budget and ensure maximum ROI from growth initiatives.
• Foster a culture of experimentation and continuous improvement within the marketing team.

Requirements

• Demonstrated success in driving significant e-commerce growth through innovative strategies.
• Strong understanding of digital marketing channels, analytics, and A/B testing methodologies.
• Experience with growth hacking tools and platforms (e.g., Google Analytics, Mixpanel, Hotjar).
• Proficiency in SEO, SEM, and paid social advertising.
• Excellent analytical and problem-solving skills, with a data-first mindset.
• Creative and entrepreneurial spirit with a passion for experimentation.
• Experience in analyzing user behavior and customer journeys.
• Strong project management skills and ability to manage multiple initiatives simultaneously.
• Bachelor's degree in Marketing, Economics, Computer Science, or a related quantitative field.
• Previous experience in the Gauteng e-commerce sector is a plus.

Benefits

• An attractive remuneration package for the right candidate.
• A dynamic and fast-paced work environment in Midrand .
• Significant opportunities for professional development and skill enhancement.
• The chance to lead innovative growth strategies for a leading online business.
• A collaborative team culture that encourages creativity and initiative.
• Be part of a company that is defining the future of online retail.