E-commerce Digital Marketing Executive

Placements24; Centurion; On-site; ZAR 300,000 - 520,000; Full time

Benefits offered by this job

Training and development

Performance-based incentives

Job summary

Placements24 is seeking an E-commerce Digital Marketing Executive to join our Centurion office in Gauteng, ZA. You will plan, implement, and optimize online campaigns across social media, email, and search, driving traffic and revenue for our e-commerce platform.

You will create compelling content, monitor performance with Google Analytics, perform SEO/SEM, and report insights to improve results. A marketing degree and hands-on digital marketing experience are preferred.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Proven digital marketing experience for e-commerce.
• Strong SEO, SEM, content marketing, social media, and email marketing skills.
• Excellent written and verbal communication; data-driven mindset.

Responsibilities

• Plan, implement, and optimize digital marketing campaigns across channels.
• Develop social media strategies to grow brand awareness and traffic.
• Create marketing copy and assets for ads and posts.
• Analyze performance with analytics tools and report insights.
• Collaborate with sales and product teams to align goals.

Skills

Digital marketing

Social media

SEO

SEM

Email marketing

Google Analytics

Content creation

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Google Analytics

Google Ads

Social media platforms

Job description

About the Role

Our client is seeking a dynamic and driven E-commerce Digital Marketing Executive to join their team in Centurion, Gauteng, ZA . This role is integral to developing and executing successful online marketing campaigns that drive traffic, conversions, and revenue for their e-commerce platform. The ideal candidate will possess a strong understanding of digital marketing channels, particularly social media, and a passion for e-commerce growth. You will be responsible for a wide range of digital marketing activities, from campaign creation and management to performance analysis and reporting. This is an excellent opportunity for a motivated professional to contribute to the success of a thriving online business and gain hands-on experience in a fast-paced environment.

Key Responsibilities

Plan, implement, and manage digital marketing campaigns across various channels, including social media, email, and search engines. Develop and execute social media strategies to increase brand awareness, engagement, and website traffic. Create compelling marketing copy and creative assets for digital advertisements and social media posts. Monitor and analyze campaign performance using tools like Google Analytics, adjusting strategies as needed to optimize results. Manage the company's email marketing efforts, including list segmentation, campaign deployment, and performance tracking. Conduct keyword research and implement SEO best practices to improve organic search rankings. Collaborate with the sales and product teams to align marketing efforts with business objectives. Generate regular reports on marketing campaign performance, providing insights and recommendations. Stay current with digital marketing trends, tools, and best practices in the e-commerce industry.

Requirements

Proven experience in digital marketing, with a specific focus on e-commerce. Strong understanding of SEO, SEM, content marketing, social media marketing, and email marketing. Proficiency with digital marketing tools such as Google Analytics, Google Ads, and social media management platforms. Excellent written and verbal communication skills. Ability to analyze data, interpret metrics, and translate them into actionable insights. Experience in creating engaging marketing content. Bachelor's degree in Marketing, Communications, Business, or a related field is preferred. A proactive and results-oriented mindset.

Benefits

Our client offers a competitive salary, opportunities for professional growth, and the chance to be part of an energetic team in Centurion, Gauteng, ZA . You will gain valuable experience in the dynamic world of e-commerce marketing. The company fosters a supportive work environment where your contributions are recognized and rewarded. Employees benefit from ongoing training and development, contributing to their career progression within the organization. This role provides a solid foundation for aspiring digital marketing professionals in the e-commerce sector.