E-commerce Campaign Specialist

Placements24; Mbombela (Nelspruit); On-site; ZAR 360,000 - 480,000; Full time

Benefits offered by this job

Competitive salary

Bonuses

Full-time

Health benefits

Retirement plan

Employee discounts

Dynamic team

Job summary

Placements24 in Nelspruit is seeking a proactive E-commerce Campaign Specialist to plan, execute, and optimize digital marketing campaigns across paid search, social, and email to drive online sales.

The ideal candidate has 2–4 years of hands-on experience managing e-commerce campaigns, proficiency in Google Ads and Facebook Ads Manager, strong analytics, and CRO know-how. This full-time role offers growth and benefits.

Qualifications

• Bachelor's degree in Marketing, Business or related field.
• 2–4 years hands-on experience managing digital marketing campaigns, esp. e-commerce.
• Proficiency in Google Ads, Facebook Ads Manager, and email marketing platforms.
• Strong analytical skills with web analytics experience (Google Analytics).
• Good understanding of CRO and best practices in digital marketing.

Responsibilities

• Plan, execute and manage digital marketing campaigns (PPC, social ads, email) to meet sales/traffic goals.
• Monitor campaign performance daily and optimize to improve ROI.
• Conduct keyword research and competitor analysis for strategy and targeting.
• Collaborate with content creators and designers for compelling ad copy/creatives.
• Conduct A/B tests on ads, targeting and landing pages to boost performance.
• Generate regular campaign reports with insights and recommendations.

Skills

PPC campaigns

Analytics

Campaign optimization

A/B testing

Email marketing

Digital marketing

Education

Bachelor's degree in Marketing/Business

Tools

Google Ads

Facebook Ads Manager

Email marketing platforms

Google Analytics

Job description

About the Role

Our client is seeking a proactive and analytical E-commerce Campaign Specialist to join their team at their Nelspruit office. This role is critical for planning, executing, and optimizing digital marketing campaigns that directly drive online sales and customer acquisition. You will work closely with the marketing team to translate business objectives into effective campaign strategies across multiple channels, including paid search, social media, and email. This is an exciting opportunity for a results-oriented marketer to contribute to the growth of a leading e-commerce business, fostering a data-driven approach to campaign management within a collaborative office setting.

Key Responsibilities

• Plan, execute, and manage various digital marketing campaigns (PPC, social ads, email) to meet specific sales and traffic goals.
• Monitor campaign performance daily, analyzing key metrics and making real-time optimizations to improve ROI.
• Conduct keyword research and competitor analysis to inform campaign strategy and targeting.
• Collaborate with content creators and designers to develop compelling ad copy and creatives.
• A/B test different campaign elements, such as ad copy, targeting, and landing pages, to enhance performance.
• Generate regular reports on campaign results, providing insights and recommendations for future strategies.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 2-4 years of hands-on experience in managing digital marketing campaigns, with a focus on e-commerce .
• Proficiency in Google Ads, Facebook Ads Manager, and email marketing platforms.
• Strong analytical skills with experience using web analytics tools (e.g., Google Analytics).
• Excellent understanding of digital marketing best practices and conversion rate optimization (CRO).
• Strong organizational skills and ability to manage multiple campaigns simultaneously.

Benefits

• Competitive salary and performance-based bonuses.
• Full-time position with career growth opportunities.
• Comprehensive health and retirement benefits.
• Employee discounts on e-commerce products.
• A supportive and dynamic team environment in Nelspruit .