Digital Marketing Specialist (Remote First)

Placements24; Richards Bay; Hybrid; ZAR 300.000 - 600.000; Vollzeit

Benefits dieser Stelle

Fully remote position

Performance bonuses

Comprehensive health and wellness

Professional development

Access to cutting-edge tools

Flexible working hours

Zusammenfassung

Placements24 is seeking a highly motivated Digital Marketing Specialist to join our remote-first team. You will design and manage digital campaigns across SEO, SEM, social media, email, and display advertising to drive brand awareness and lead generation.

You have at least 4 years of hands-on digital marketing experience, proficiency with Google Analytics and Google Ads, and a proactive, collaborative approach to remote work.

Qualifikationen

• Bachelor's degree in Marketing, Digital Media, Business, or related field.
• Minimum of 4 years of hands-on digital marketing experience.
• Proven experience in managing successful SEO, SEM, and social media advertising campaigns.
• Proficiency with Google Analytics, Google Ads, and other digital marketing software.
• Strong understanding of content marketing principles and email marketing best practices.
• Excellent written and verbal communication skills, adapted for remote collaboration.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
• Experience with A/B testing and conversion rate optimization (CRO).
• A proactive attitude and a passion for digital innovation.

Aufgaben

• Design and execute digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and display advertising.
• Manage and optimize paid advertising campaigns across platforms like Google Ads and social media networks to achieve target ROI.
• Create compelling and engaging content for various digital channels, ensuring brand consistency and alignment with marketing objectives.
• Monitor, analyze, and report on campaign performance using tools like Google Analytics and other relevant dashboards.
• Conduct market research and competitor analysis to identify emerging trends and opportunities.
• Collaborate effectively with remote team members, including designers, copywriters, and product managers, via digital communication tools.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to ensure our strategies remain cutting-edge.
• Manage relationships with digital marketing vendors and agencies as needed.

Kenntnisse

SEO

SEM

Social media advertising

Content marketing

Google Analytics

Google Ads

Remote collaboration

Ausbildung

Bachelor's degree in Marketing, Digital Media, Business, or related field

Tools

Google Analytics

Google Ads

Jobbeschreibung

About the Role

Our client is seeking a highly motivated and experienced Digital Marketing Specialist to join their dynamic team. This role is designed as a remote-first position, meaning all team members operate with a remote mindset, fostering asynchronous communication and a results-driven culture. You will be instrumental in developing, implementing, and managing innovative digital marketing campaigns across various platforms to drive brand awareness, generate leads, and increase customer acquisition. The ideal candidate is proactive, possesses a strong understanding of the digital marketing landscape, and excels in a collaborative, geographically dispersed team environment. This is a fantastic opportunity to contribute to a growing organization while enjoying the benefits of a fully remote role.

Key Responsibilities

• Design and execute digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and display advertising.
• Manage and optimize paid advertising campaigns across platforms like Google Ads and social media networks to achieve target ROI.
• Create compelling and engaging content for various digital channels, ensuring brand consistency and alignment with marketing objectives.
• Monitor, analyze, and report on campaign performance using tools like Google Analytics and other relevant dashboards.
• Conduct market research and competitor analysis to identify emerging trends and opportunities.
• Collaborate effectively with remote team members, including designers, copywriters, and product managers, via digital communication tools.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to ensure our strategies remain cutting-edge.
• Manage relationships with digital marketing vendors and agencies as needed.

Requirements

• Bachelor's degree in Marketing, Digital Media, Business, or a related field.
• Minimum of 4 years of hands-on experience in digital marketing.
• Proven experience in managing successful SEO, SEM, and social media advertising campaigns.
• Proficiency with Google Analytics, Google Ads, and other digital marketing software.
• Strong understanding of content marketing principles and email marketing best practices.
• Excellent written and verbal communication skills, adapted for remote collaboration.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
• Experience with A/B testing and conversion rate optimization (CRO).
• A proactive attitude and a passion for digital innovation.

Benefits

• Fully remote position with a remote-first work culture.
• Competitive salary and potential for performance bonuses.
• Comprehensive health and wellness benefits package.
• Opportunities for professional development, online courses, and certifications.
• Access to cutting-edge digital marketing tools.
• Flexible working hours to accommodate different time zones.