Remote Digital Marketing Strategist

Placements24; Polokwane; Ibrido; ZAR 420.000 - 640.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

Remote work environment

Flexible hours

Professional development

Paid time off

Descrizione del lavoro

Placements24 is recruiting a remote Digital Marketing Strategist for a dynamic digital agency client. You will develop and execute marketing campaigns across SEO, SEM, PPC, email, content, and social media to drive measurable results for a diverse client portfolio.

This remote-first role offers the freedom to work from home while delivering strategic impact. You will analyze campaigns, optimize budgets, report insights to stakeholders, and collaborate with design and development teams.

Competenze

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 5+ years in digital marketing with a strong campaign track record.
• Expertise across SEO, SEM, PPC, social media, content strategy, and email marketing platforms.
• Proficiency with analytics tools and data-driven decision making.
• Strong communication, presentation, and ROI-focused mindset.
• Ability to work remotely and manage budgets effectively.

Mansioni

• Develop digital marketing strategies across SEO, SEM, social media, content, email, and affiliate marketing.
• Conduct market research, competitor analysis, and customer segmentation.
• Oversee campaign execution, budgets, and performance optimization.
• Analyze campaign data, generate reports, and present recommendations.
• Collaborate with design, content, and development teams for cohesive branding.
• Stay updated on trends and best practices, integrating them into strategies.
• Grow social media presence and manage paid advertising campaigns to meet KPIs.

Conoscenze

SEO

SEM

PPC

Social media marketing

Content strategy

Email marketing

Analytics

Formazione

Bachelor's degree in Marketing, Communications, Business, or related field

Strumenti

Google Analytics

Adobe Analytics

Data visualization tools

Tableau

Descrizione del lavoro

About the Role

Our client, a dynamic and forward-thinking digital agency, is seeking a highly motivated and experienced Remote Digital Marketing Strategist to join their thriving team. This is a pivotal role within the organization, focusing on developing and executing innovative marketing campaigns that drive measurable results for a diverse portfolio of clients. As a remote-first organization, we are committed to fostering a collaborative and productive virtual work environment. You will be instrumental in shaping our client's online presence, enhancing brand visibility, and maximizing customer engagement across various digital channels. This position offers an exciting opportunity to work with cutting-edge tools and strategies in a globally connected marketplace, all from the comfort of your home office. We are looking for a creative problem-solver with a deep understanding of the digital landscape and a passion for achieving marketing excellence.

Key Responsibilities

• Develop comprehensive digital marketing strategies tailored to client objectives, encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
• Conduct in-depth market research, competitor analysis, and customer segmentation to identify growth opportunities and inform strategy development.
• Oversee the execution of digital marketing campaigns, ensuring timely delivery, budget adherence, and performance optimization.
• Analyze campaign performance data, generate insightful reports, and present findings and recommendations to stakeholders.
• Collaborate closely with design, content, and development teams to ensure cohesive brand messaging and seamless user experiences.
• Stay abreast of the latest digital marketing trends, tools, and best practices, and proactively integrate them into our strategies.
• Manage and grow social media presence across relevant platforms, fostering community engagement and brand loyalty.
• Implement and optimize paid advertising campaigns (Google Ads, social media ads) to achieve specific KPIs.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven track record of at least 5 years in digital marketing, with a strong portfolio demonstrating successful campaign management and strategy development.
• Expertise in SEO, SEM, PPC, social media marketing, content strategy, and email marketing platforms.
• Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization software.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Strong communication, presentation, and interpersonal skills, with the ability to articulate complex ideas clearly and concisely.
• Demonstrated experience in managing budgets and optimizing campaigns for ROI.
• Self-motivated, organized, and able to thrive in a remote, fast-paced environment.
• Experience with CRM systems and marketing automation tools is a plus.

Benefits

• Competitive salary package commensurate with experience.
• Opportunity to work with a leading digital marketing agency with a global reach.
• Flexible working hours and a truly remote work environment.
• Access to professional development and training opportunities.
• Collaborative and supportive team culture.
• Contribution to a variety of exciting client projects across different industries.
• Comprehensive benefits package including health insurance and paid time off.