Digital Marketing Manager

Placements24; Gqeberha; On-site; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Bonuses

Health insurance

Paid time off

Professional development

Port Elizabeth team

Job summary

Placements24 in Port Elizabeth is seeking a strategic Digital Marketing Manager to lead the full spectrum of digital marketing efforts. You will develop and execute strategies to boost brand visibility, drive qualified leads, and increase customer engagement, working with sales, product development, and creative teams.

The role requires 5+ years in digital marketing, with strong SEO/SEM, analytics, and content marketing skills, plus leadership and budget management.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of progressive experience in digital marketing.
• Strong expertise in SEO, SEM, Google Analytics, social media marketing, and email marketing platforms.
• Excellent leadership, communication, and project management skills.
• Experience managing marketing budgets and analyzing campaign performance.
• Ability to thrive in a fast-paced, collaborative office environment.

Responsibilities

• Develop, implement, and manage innovative digital marketing strategies across SEO, SEM, social media, email, and content marketing.
• Oversee the creation and optimization of digital advertising campaigns to ensure maximum ROI and lead generation.
• Analyze website traffic, campaign performance data, and market trends to identify opportunities for growth and improvement.
• Manage and grow the company's social media presence and engagement across relevant platforms.
• Collaborate with internal teams to create compelling marketing content that resonates with target audiences.
• Manage the digital marketing budget effectively and report on key performance indicators to senior management.

Skills

SEO

SEM

Social media marketing

Google Analytics

Email marketing

Budget management

Leadership

Project management

Education

Bachelor's degree in Marketing, Business, or related field

Job description

About the Role

Our client is looking for a strategic and experienced Digital Marketing Manager to lead their marketing efforts based in Port Elizabeth . This role will involve developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive qualified leads, and increase customer engagement. You will work closely with sales, product development, and creative teams to ensure marketing initiatives are aligned with overall business goals. This is a key position within the company, offering significant impact and opportunities for growth within the vibrant business landscape of the Eastern Cape .

Key Responsibilities

• Develop, implement, and manage innovative digital marketing strategies across SEO, SEM, social media, email, and content marketing.
• Oversee the creation and optimization of digital advertising campaigns to ensure maximum ROI and lead generation.
• Analyze website traffic, campaign performance data, and market trends to identify opportunities for growth and improvement.
• Manage and grow the company's social media presence and engagement across relevant platforms.
• Collaborate with internal teams to create compelling marketing content that resonates with target audiences.
• Manage the digital marketing budget effectively and report on key performance indicators to senior management.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 5+ years of progressive experience in digital marketing, with a proven track record of success.
• Strong expertise in SEO, SEM, Google Analytics, social media marketing, and email marketing platforms.
• Excellent leadership, communication, and project management skills.
• Experience managing marketing budgets and analyzing campaign performance.
• Ability to thrive in a fast-paced, collaborative office environment.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and holidays.
• Opportunities for professional development and training.
• A dynamic and supportive team environment in Port Elizabeth .