Remote Digital Marketing Specialist

Placements24; Gqeberha; Hybrid; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Fully remote work arrangement

Home office setup support

Internet expense coverage

Online training resources

Work with international team

Job summary

Placements24 is seeking a data-driven Remote Digital Marketing Specialist to join a globally distributed team, based remotely from Port Elizabeth. You will develop, implement, and manage campaigns across multiple online channels to drive brand awareness and customer acquisition.

The role requires strong analytics, proficiency with SEO/SEM, PPC, content strategy, and email marketing, with the ability to work autonomously in a fully remote setup and deliver measurable results for the Eastern Cape

Qualifications

• Minimum 3 years of digital marketing experience.
• Strong SEO, SEM, social media, email, and content strategy skills.
• Proficiency with Google Analytics and Google Ads.
• Ability to work independently in a remote environment.

Responsibilities

• Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email, and content marketing.
• Manage and optimize paid advertising campaigns on Google Ads, Facebook Ads, and LinkedIn Ads.
• Analyze campaign performance data, generate insights, and provide improvement recommendations.
• Create engaging content for digital platforms ensuring brand consistency.
• Monitor industry trends and competitors to identify new opportunities.
• Collaborate with cross-functional teams to align marketing objectives and execution.

Skills

Digital marketing

SEO

PPC/SEM

Analytics

Content writing

Remote work

Tools

Google Analytics

Google Ads

Social media tools

Job description

About the Role

Our client is seeking a talented and data-driven Remote Digital Marketing Specialist to join their globally distributed team, based remotely from Port Elizabeth . You will be responsible for developing, implementing, and managing innovative digital marketing campaigns across various online channels to drive brand awareness, customer acquisition, and engagement. This role requires a deep understanding of digital marketing strategies, excellent analytical skills, and the ability to work autonomously in a remote setting, contributing to the online growth of the company across the Eastern Cape and beyond.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing.
• Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
• Analyze campaign performance data, generate insightful reports, and provide recommendations for improvement.
• Create engaging and relevant content for various digital platforms, ensuring brand consistency.
• Monitor industry trends and competitor activities to identify new opportunities and stay ahead of the curve.
• Collaborate with cross-functional teams to ensure alignment on marketing objectives and campaign execution.

Requirements

• Minimum of 3 years of experience in digital marketing, with a proven track record of successful campaign management.
• Strong knowledge of SEO, SEM, social media marketing, email marketing, and content strategy.
• Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, social media management tools).
• Excellent analytical and problem-solving skills, with the ability to interpret data and derive actionable insights.
• Strong written and verbal communication skills, with the ability to create compelling marketing copy.
• Demonstrated ability to work independently and manage projects effectively in a remote environment.

Benefits

• Competitive annual salary commensurate with experience.
• Fully remote work arrangement, offering flexibility and work-life balance.
• Contribution towards home office setup and internet expenses.
• Access to online training and professional development resources.
• Opportunity to work with a diverse and international team.