Digital Marketing Executive - Benoni

Placements24; Benoni; On-site; ZAR 260,000 - 420,000; Full time

Benefits offered by this job

Competitive salary

Training and development

Collaborative work environment

Performance bonuses

Career progression

Job summary

Placements24 is recruiting a Digital Marketing Executive for our Benoni-based team. You will plan and run online campaigns, optimize websites for SEO, manage PPC and social media, and craft email marketing efforts to grow brand awareness and sales.

Ideal candidates will have 1–2 years in digital marketing, strong analytics with Google Analytics, and proficiency in Google Ads and email platforms. On-site role with room for growth within a dynamic retail-focused environment.

Qualifications

• Bachelor's degree in Marketing or related field.
• 1–2 years in digital marketing with SEO/SEM and social media.
• Proficiency with Google Analytics and Google Ads.
• Experience with email platforms (Mailchimp, Constant Contact).
• Strong SEO understanding and best practices.
• Excellent written and verbal communication.
• Highly organized with attention to detail.
• Ability to work independently and in a team.
• Retail sector experience is a plus.
• On-site in Benoni.

Responsibilities

• Execute and optimize digital marketing campaigns across channels.
• Improve organic rankings through SEO-focused content.
• Manage PPC campaigns like Google Ads.
• Create and schedule content for social media.
• Run email marketing campaigns and newsletters.
• Analyze campaign data with Google Analytics; report insights.
• Collaborate with marketing and other departments.
• Stay updated on digital marketing trends.
• Assist in managing company website and online presence.

Skills

SEO

SEM

Social media

Email marketing

Google Analytics

Google Ads

Content creation

Communication

Organization

Retail experience

Teamwork

Education

Bachelor's degree in Marketing

Tools

Mailchimp

Constant Contact

Job description

About the Role

Our client, a vibrant retail company specializing in lifestyle products, is seeking a dynamic and results-oriented Digital Marketing Executive to join their team in Benoni, Gauteng . This role is responsible for executing and optimizing online marketing strategies to drive brand awareness, customer acquisition, and sales growth. The ideal candidate will have a solid understanding of various digital marketing channels, including SEO, SEM, social media, and email marketing, with a passion for creating engaging online experiences. This is an excellent opportunity for a driven individual to contribute to a growing brand in the Benoni area and develop their digital marketing expertise within a fast-paced environment. The company is committed to fostering talent and providing a supportive work atmosphere.

Key Responsibilities

• Implement and manage digital marketing campaigns across various channels, including search engines, social media, and email.
• Optimize website content and structure for search engines (SEO) to improve organic search rankings.
• Manage and monitor pay-per-click (PPC) advertising campaigns (e.g., Google Ads) to drive qualified traffic.
• Develop and schedule engaging content for social media platforms to increase brand visibility and engagement.
• Execute email marketing campaigns, including newsletter creation and promotional emails, to nurture leads and customer relationships.
• Analyze campaign performance data using tools like Google Analytics and generate regular reports on key metrics and insights.
• Collaborate with the marketing team and other departments to ensure brand consistency and campaign alignment.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Assist in managing the company's website and online presence.

Requirements

• Bachelor's degree in Marketing, Digital Media, Business, or a related field.
• 1-2 years of experience in digital marketing roles, with practical experience in SEO, SEM, and social media marketing.
• Proficiency with Google Analytics, Google Ads, and social media advertising platforms.
• Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact).
• Strong understanding of SEO principles and best practices.
• Excellent written and verbal communication skills, with a creative mindset.
• Highly organized with strong attention to detail and the ability to manage multiple tasks.
• Ability to work effectively both independently and as part of a team.
• Experience in the retail sector is a plus.
• Must be available to work on-site in Benoni .

Benefits

• This role offers a competitive salary, commensurate with experience and qualifications.
• Employees will receive comprehensive training and development opportunities to enhance their digital marketing skills.
• Our client provides a collaborative and dynamic work environment in Benoni , with opportunities for career progression.
• Benefits include potential for performance-based bonuses and participation in company initiatives.
• Join a forward-thinking team that values innovation and customer engagement.