Digital Communications Manager

Placements24; George; On-site; ZAR 550,000 - 750,000; Full time

Benefits offered by this job

Competitive salary

Leadership opportunity

Professional development

George office

Medical aid & provident fund

Generous leave

Team-building activities

Job summary

Placements24 in George, Western Cape invites applications for a Digital Communications Manager to lead our online presence strategy from the George office. You will shape the digital narrative, engage audiences across platforms, and drive brand awareness through innovative campaigns.

The role requires a strong background in digital marketing, social media management, content creation, and SEO. You will analyse performance, manage budgets, and collaborate with teams to ensure consistent brand

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 4 years of experience in digital marketing and communications.
• Proven experience in managing social media platforms and creating digital content.
• Strong understanding of SEO, SEM, and content marketing principles.
• Proficiency in using digital analytics tools (e.g., Google Analytics).
• Excellent written and verbal communication skills.
• Experience with graphic design tools or video editing software is a plus.
• Ability to work independently and as part of a team.
• Strategic thinking and problem-solving abilities.
• Experience in campaign management and budget oversight.

Responsibilities

• Develop and execute a comprehensive digital communications strategy.
• Manage and grow the company's social media presence across all relevant platforms.
• Create engaging and high-quality digital content, including website copy, blog posts, social media updates, and video scripts.
• Oversee website content updates and ensure it is SEO-optimised.
• Monitor online conversations and engage with the community to build brand loyalty.
• Analyse digital campaign performance using analytics tools and provide regular reports with actionable insights.
• Manage digital advertising campaigns and budgets.
• Stay up-to-date with the latest digital marketing trends and technologies.
• Collaborate with cross-functional teams to ensure brand consistency across all digital channels.
• Manage online reputation and respond to customer inquiries and feedback.

Skills

Digital marketing

Social media management

SEO/SEM

Content creation

Analytics

Communication skills

Independent work

Education

Bachelor's degree in Marketing, Communications, Digital Media

Tools

Google Analytics

Job description

About the Role

Our client is seeking a forward-thinking and results-oriented Digital Communications Manager to lead their online presence strategy from their George, Western Cape office. This role is central to shaping our client's digital narrative, engaging audiences across all online platforms, and driving brand awareness through innovative digital campaigns. You will be responsible for developing and implementing a robust digital communication strategy that aligns with overall marketing and business objectives. This position requires a deep understanding of digital marketing, social media management, content creation, and SEO, ensuring our client maintains a leading edge in the digital space. We are looking for a creative individual with a proven ability to manage online communities, analyse digital performance, and adapt strategies based on data-driven insights. Join us in George and help redefine our client's digital footprint.

Key Responsibilities

• Develop and execute a comprehensive digital communications strategy.


• Manage and grow the company's social media presence across all relevant platforms.


• Create engaging and high-quality digital content, including website copy, blog posts, social media updates, and video scripts.


• Oversee website content updates and ensure it is SEO-optimised.


• Monitor online conversations and engage with the community to build brand loyalty.


• Analyse digital campaign performance using analytics tools and provide regular reports with actionable insights.


• Manage digital advertising campaigns and budgets.


• Stay up-to-date with the latest digital marketing trends and technologies.


• Collaborate with cross-functional teams to ensure brand consistency across all digital channels.


• Manage online reputation and respond to customer inquiries and feedback.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.


• Minimum of 4 years of experience in digital marketing and communications.


• Proven experience in managing social media platforms and creating digital content.


• Strong understanding of SEO, SEM, and content marketing principles.


• Proficiency in using digital analytics tools (e.g., Google Analytics).


• Excellent written and verbal communication skills.


• Experience with graphic design tools or video editing software is a plus.


• Ability to work independently and as part of a team.


• Strategic thinking and problem-solving abilities.


• Experience in campaign management and budget oversight.

Benefits

• Competitive salary and performance incentives.


• Opportunity to lead digital strategy for a growing brand.


• Professional development and training opportunities.


• A vibrant and supportive team environment in George.


• Contribution to medical aid and provident fund.


• Generous leave allowance.


• Regular team-building activities.