Content Strategist

Placements24; Stellenbosch; On-site; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Competitive salary

On-site work environment

Health and wellness benefits

Professional development

Job summary

Placements24 seeks a Content Strategist to lead our content initiatives from our Stellenbosch office. You will define and execute a comprehensive content strategy aligned with marketing goals, enhancing brand visibility and audience engagement across blog, website, social, and whitepapers.

You will collaborate with marketing, design, and product teams to deliver compelling narratives, measure impact, and drive business outcomes.

Qualifications

• 4+ years of Content Strategist/Content Marketing experience.
• Excellent writing, editing and storytelling with attention to detail.
• Proven ability to develop and execute content strategies across channels.
• Experience with SEO and CMS.
• Strong analytical skills to interpret performance metrics.

Responsibilities

• Develop and implement data-driven content strategy aligned with marketing goals.
• Plan, create and curate content for blog, website, social, case studies and whitepapers.
• Manage editorial calendar for timely content delivery across platforms.
• Conduct audience research and competitive analysis to identify opportunities.
• Measure performance and report insights for continuous improvement.

Skills

Writing

Editing

Storytelling

SEO

Analytics

Tools

CMS

Job description

About the Role

Our client is seeking an innovative and experienced Content Strategist to lead their content initiatives from their office in Stellenbosch . This role is central to defining and executing a comprehensive content strategy that supports marketing goals, enhances brand visibility, and engages target audiences. You will be responsible for planning, creating, and distributing valuable, relevant content across various platforms, ensuring consistency in message and tone. This on-site position is ideal for a strategic thinker who excels at understanding audience needs and translating them into compelling content narratives. You will work closely with marketing, design, and product teams to deliver impactful content that drives engagement and achieves business objectives.

Key Responsibilities

• Develop and implement a data-driven content strategy aligned with overall business and marketing objectives.
• Plan, create, and curate engaging content for various channels, including blog posts, website copy, social media updates, case studies, and whitepapers.
• Manage the editorial calendar, ensuring timely and consistent content delivery across all platforms.
• Conduct audience research and competitor analysis to identify content opportunities and gaps.
• Measure and report on the performance of content marketing initiatives, providing insights for continuous improvement.

Requirements

• Proven experience (4+ years) as a Content Strategist, Content Marketer, or similar role.
• Excellent writing, editing, and storytelling skills with a keen eye for detail.
• Demonstrated ability to develop and execute successful content strategies across multiple channels.
• Experience with SEO best practices and content management systems (CMS).
• Strong analytical skills and the ability to interpret content performance metrics.

Benefits

• Competitive annual salary with potential for bonuses.
• On-site work environment fostering team collaboration and immediate feedback.
• Comprehensive health and wellness benefits package.
• Opportunities for professional development and attending industry events.
• Be part of a dynamic team in the heart of the picturesque town of Stellenbosch , contributing to exciting marketing campaigns.