Content Strategist

Placements24; Soweto; Hybrid; ZAR 979,000 - 1,632,000; Full time

Benefits offered by this job

Competitive salary

Fully remote role

Health, dental, and vision insurance

Generous PTO and professional dev

Job summary

Placements24 is seeking a strategic Content Strategist to lead content initiatives from ideation to execution in a fully remote role. You will shape brand narratives, plan content calendars, and guide content across blogs, social media, videos, and white papers.

You will leverage CMS and SEO knowledge, drive data-informed decisions, and collaborate with marketing, design, and product teams to maximize engagement and marketing outcomes.

Qualifications

• Proven experience as Content Strategist or similar role.
• Strong CMS & SEO understanding.
• Excellent writing, editing, and communication skills.
• Experience leading cross-functional remote teams.

Responsibilities

• Develop and implement a comprehensive content strategy aligned with business goals and audience needs.
• Plan, create, and manage an editorial calendar for multiple formats.
• Oversee content creation ensuring high quality and brand voice consistency; SEO best practices.
• Analyze content performance metrics to inform future decisions.
• Collaborate with marketing, design, and product teams to support campaigns and launches.
• Identify emerging content trends to enhance brand presence.

Skills

Content strategy

CMS & SEO

Writing & editing

Data analysis

Remote teamwork

Tools

CMS

Job description

About the Role

Our client is seeking an innovative and strategic Content Strategist to lead the development and execution of their content initiatives. This fully remote role will be responsible for defining content goals, identifying target audiences, planning content calendars, and overseeing the creation and distribution of compelling content across various platforms. You will play a key role in shaping brand narratives, enhancing user engagement, and driving marketing objectives through effective content. This is an ideal opportunity for a seasoned content professional who excels at conceptualizing content that resonates, can manage projects from ideation to analysis, and thrives in a collaborative, distributed work environment.

Key Responsibilities

• Develop and implement a comprehensive content strategy aligned with business goals and target audience needs.
• Plan, create, and manage an editorial calendar for various content formats, including blog posts, articles, social media updates, videos, and white papers.
• Oversee the content creation process, ensuring high quality, consistency in brand voice, and adherence to SEO best practices.
• Analyze content performance metrics, using data to inform future content decisions and optimize engagement strategies.
• Collaborate with marketing, design, and product teams to ensure content effectively supports campaigns and product launches.
• Identify emerging content trends and opportunities to enhance the client's brand presence and audience connection.

Requirements

• Proven experience as a Content Strategist , Content Marketing Manager, or similar role.
• Demonstrated success in developing and executing content strategies that achieve measurable business results.
• Strong understanding of content management systems (CMS), SEO principles, and digital marketing channels.
• Excellent writing, editing, and communication skills, with a keen eye for detail and storytelling.
• Proficiency in content analysis tools and the ability to derive actionable insights from data.
• Experience managing cross-functional teams or external contributors in a remote setting.

Benefits

• Competitive salary and potential for performance-based bonuses.
• Fully remote position offering maximum flexibility and work-life balance.
• Comprehensive health, dental, and vision insurance coverage.
• Generous paid time off and opportunities for professional development.
• Chance to work with a leading brand and shape its digital narrative.
• A supportive, innovative, and collaborative remote work culture.