Content Strategist

Placements24; LegKraal Gate; Hybrid; ZAR 420,000 - 540,000; Full time

Benefits offered by this job

Competitive salary and remote workFlex

Comprehensive health, dental, and view

Home office stipend

Job summary

Placements24 is seeking a creative Content Strategist to craft narratives and plan content for a global audience in a remote-first environment. You will shape our voice, align content with brand positioning, and drive engagement across websites, blogs, social channels, and newsletters.

The ideal candidate has strong storytelling, data-driven mindset, experience with CMS and analytics, and a track record in SEO.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English or related field.
• Strong writing/editing skills with portfolio of content.
• Proficiency in SEO and content optimization techniques.
• Experience with CMS and analytics platforms.

Responsibilities

• Develop and execute a comprehensive content strategy aligned with marketing and PR objectives.
• Plan, create, and curate engaging content for websites, blogs, social media, and other digital channels.
• Conduct content audits and analysis to identify gaps and opportunities for improvement.
• Collaborate with cross-functional teams, including PR, marketing, and design, to ensure content quality and consistency.
• Monitor content performance using analytics tools and optimize strategies accordingly.

Skills

Content strategy

Storytelling

SEO optimization

Analytics tools

Education

Bachelor's degree (Marketing/Comms/Journalism/English)

Tools

CMS platforms

Analytics platforms

Job description

About the Role

Our client is seeking a creative and analytical Content Strategist to develop compelling narratives and communication plans for a global audience, working remotely. This role is central to shaping the company's voice and ensuring that all content aligns with strategic communication goals and brand positioning. You will be responsible for planning, creating, and distributing valuable content across various digital platforms to attract and engage target audiences. The ideal candidate is a master storyteller with a data-driven approach, passionate about crafting impactful content that drives engagement and achieves measurable results in a remote-first setting.

Key Responsibilities

• Develop and execute a comprehensive content strategy aligned with marketing and PR objectives.
• Plan, create, and curate engaging content for websites, blogs, social media, and other digital channels.
• Conduct content audits and analysis to identify gaps and opportunities for improvement.
• Collaborate with cross-functional teams, including PR, marketing, and design, to ensure content quality and consistency.
• Monitor content performance using analytics tools and optimize strategies accordingly.

Requirements

• Proven experience as a Content Strategist, Content Marketer, or similar role.
• Excellent writing, editing, and storytelling skills with a portfolio showcasing diverse content.
• Proficiency in SEO best practices and content optimization techniques.
• Experience with content management systems (CMS) and analytics platforms.
• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.

Benefits

• Competitive salary and remote work flexibility.
• Comprehensive health, dental, and vision insurance.
• Opportunities for professional growth and continuous learning.
• A collaborative and supportive virtual team environment.
• Home office stipend to ensure a productive remote workspace.