Senior Content Strategist

Placements24; Johannesburg; On-site; ZAR 550,000 - 900,000; Full time

Benefits offered by this job

Fully remote work arrangement

Flexible hours

Professional development

Access to cutting-edge digital tools

Collaborative virtual team

Job summary

Placements24 is seeking an experienced Senior Content Strategist to shape digital narratives for diverse Arts & Entertainment projects. This fully remote role collaborates with a distributed team to drive engaging content programs.

You will define content frameworks, guide creative output, and optimize across websites, social channels, blogs, and email campaigns, ensuring data-driven decisions and measurable impact from your home office.

Qualifications

• Proven experience as a Content Strategist with a strong portfolio.
• Expertise in digital marketing, SEO, CMS and analytics.
• Exceptional writing and storytelling abilities.
• Experience in the Arts & Entertainment sector is a plus.
• Ability to work independently in a remote, collaborative environment.

Responsibilities

• Develop and implement comprehensive content strategies aligned with objectives and audience insights.
• Oversee creation, curation, and distribution across digital channels.
• Conduct audience and keyword research to optimize content for search engines.
• Collaborate with designers, SMEs to ensure high-quality, on-brand content.
• Analyze performance metrics and provide actionable recommendations.

Skills

Digital marketing

SEO

Analytics tools

Editing and writing

Remote collaboration

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Tools

Google Analytics

CMS

Job description

About the Role

Our client is seeking an experienced and innovative Senior Content Strategist to join their dynamic team. This role is pivotal in shaping the digital narrative and engagement strategy for our client's diverse projects within the Arts & Entertainment sector. As a fully remote position, you will have the opportunity to collaborate with a talented, geographically dispersed team, driving impactful content initiatives that resonate with global audiences. You will play a crucial role in defining content frameworks, guiding creative output, and ensuring strategic alignment across all digital platforms, fostering a culture of creativity and data-driven decision-making from the comfort of your home office. This is an exceptional chance to make a significant impact on creative campaigns and digital presence.

Key Responsibilities

• Develop and implement comprehensive content strategies aligned with marketing objectives and target audience insights.
• Oversee the creation, curation, and distribution of engaging content across various digital channels, including social media, blogs, websites, and email campaigns.
• Conduct in-depth audience research, competitor analysis, and keyword research to identify content opportunities and optimize for search engines.
• Collaborate with creative teams, designers, and subject matter experts to ensure content is high-quality, on-brand, and effectively communicates key messages.
• Analyze content performance metrics, generate reports, and provide actionable recommendations for continuous improvement and campaign optimization.
• Manage content calendars and workflows, ensuring timely delivery and consistent brand voice across all platforms.

Requirements

• Proven experience as a Content Strategist or similar role, with a strong portfolio showcasing successful campaigns.
• Demonstrated expertise in digital marketing, SEO, content management systems (CMS), and analytics tools (e.g., Google Analytics).
• Exceptional writing, editing, and communication skills, with a keen eye for detail and storytelling.
• Experience in the Arts & Entertainment industry is highly advantageous.
• Ability to work independently, manage multiple projects simultaneously, and thrive in a remote, collaborative environment.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field.

Benefits

• Competitive salary commensurate with experience.
• Fully remote work arrangement with flexible hours.
• Opportunities for professional development and continuous learning.
• Contribution to exciting and innovative projects within the Arts & Entertainment landscape.
• A supportive and collaborative virtual team environment focused on innovation and creativity.
• Access to cutting-edge digital tools and platforms for content creation and analysis.