Content Marketing Specialist

Placements24; Centurion; On-site; ZAR 280,000 - 360,000; Full time

Benefits offered by this job

Competitive salary

Centurion office

Professional development

Job summary

Placements24 in Centurion is seeking a talented Content Marketing Specialist to join our marketing team. You will develop content strategies, create high-quality written and visual assets, and optimize content for search engines to attract, engage, and convert customers.

Responsibilities include managing the editorial calendar, collaborating with design and marketing teams, and analyzing content metrics to refine campaigns.

Qualifications

• Bachelor’s degree in Marketing, Communications, English, or a related field.
• Proven experience as a Content Marketing Specialist or similar role.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) like WordPress.
• Portfolio of published work demonstrating content creation expertise.

Responsibilities

• Develop and execute content marketing strategies to drive traffic and engagement.
• Create high-quality content, including blog posts, articles, website copy, and case studies.
• Optimize content for SEO to improve search engine rankings and visibility.
• Manage the editorial calendar and ensure timely publication of content.
• Collaborate with design and marketing teams to produce visual content like infographics and videos.
• Analyze content performance metrics and adjust strategies based on data insights.

Skills

Content strategy

SEO

CMS WordPress

Editing

Education

Bachelor's degree in Marketing/Communications/English

Tools

WordPress CMS

Job description

About the Role

Our client is seeking a talented and versatile Content Marketing Specialist to join their dynamic marketing department in Centurion . This role will focus on creating engaging and valuable content across multiple channels to attract, engage, and retain customers. You will be instrumental in developing content strategies, producing high-quality written and visual assets, and optimizing content for search engines. This is an ideal opportunity for a creative storyteller with a passion for digital marketing to drive brand awareness and lead generation within a collaborative agency environment.

Key Responsibilities

• Develop and execute content marketing strategies to drive traffic and engagement.
• Create high-quality content, including blog posts, articles, website copy, and case studies.
• Optimize content for SEO to improve search engine rankings and visibility.
• Manage the editorial calendar and ensure timely publication of content.
• Collaborate with design and marketing teams to produce visual content like infographics and videos.
• Analyze content performance metrics and adjust strategies based on data insights.

Requirements

• Bachelor's degree in Marketing, Communications, English, or a related field.
• Proven experience as a Content Marketing Specialist or similar role.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) like WordPress.
• Portfolio of published work demonstrating content creation expertise.

Benefits

• Competitive salary and comprehensive benefits package.
• Opportunity to work in a modern office space in Centurion .
• Access to professional development workshops and industry conferences.
• Collaborative and innovative team culture.
• Exposure to diverse client projects and industries.