Brand Development Executive

Placements24; Polokwane; Ibrido; ZAR 350.000 - 600.000; Tempo pieno

Vantaggi offerti da questo lavoro

Fully remote work

Flexible hours

Health benefits

Career growth opportunities

Home office allowance

Paid time off

Descrizione del lavoro

Placements24 is seeking a Brand Development Executive to drive growth for its FMCG client base in a fully remote role in South Africa. You will support brand managers, contribute to strategy, conduct market research, and help bring campaigns to market.

The ideal candidate has a Bachelor’s degree in Marketing or related field and at least three years' brand management experience in FMCG, with strong analytics and creative thinking in a remote setup.

Competenze

• Bachelor’s degree in marketing, business, or communications.
• Minimum 3 years in brand management or marketing in FMCG.
• Strong analytical and communication skills.
• Ability to work remotely and manage multiple projects.

Mansioni

• Assist in the development and execution of brand strategies and marketing plans.
• Conduct market research and competitive analysis to identify trends and opportunities.
• Analyze consumer insights and feedback to inform brand development initiatives.
• Support creation of marketing materials, advertisements, and promotional content.
• Coordinate with external agencies and internal teams on brand-related projects.
• Monitor brand performance and key metrics, contributing to reporting efforts.
• Assist in managing product launches and line extensions.
• Help maintain brand consistency across all communication channels.
• Stay updated on industry trends and best practices in brand management and marketing.

Conoscenze

Brand management

Market research

Campaign analysis

Consumer insights

Strategic thinking

Communications

Formazione

Bachelor’s degree in Marketing or related field

Strumenti

Microsoft Office

Descrizione del lavoro

About the Role

Our client, a dynamic force within the Fast-Moving Consumer Goods (FMCG) sector, is actively seeking a passionate and driven Brand Development Executive to join their team in a fully remote capacity. This role is ideal for an individual eager to contribute to brand growth and innovation from conception through to market execution. The executive will be instrumental in supporting brand managers in developing and implementing brand strategies, conducting market research, and analyzing consumer trends to identify new opportunities. This position offers a unique chance to be part of a fast-paced environment where creativity and strategic thinking are highly valued. You will work closely with various departments to ensure cohesive brand messaging and successful campaign launches. The role is designed for someone who thrives on developing compelling brand narratives and building strong connections with target audiences in the South African market through innovative approaches.

Key Responsibilities

• Assist in the development and execution of brand strategies and marketing plans.
• Conduct market research and competitive analysis to identify trends and opportunities.
• Analyze consumer insights and feedback to inform brand development initiatives.
• Support the creation of marketing materials, advertisements, and promotional content.
• Coordinate with external agencies and internal teams on brand-related projects.
• Monitor brand performance and key metrics, contributing to reporting efforts.
• Assist in managing product launches and line extensions.
• Help maintain brand consistency across all communication channels.
• Stay updated on industry trends and best practices in brand management and marketing.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 3 years of experience in brand management, marketing, or a related role, preferably within the FMCG industry.
• Strong understanding of marketing principles and brand development processes.
• Excellent analytical and research skills, with the ability to interpret data.
• Creative thinking and strong communication skills, both written and verbal.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Ability to work independently and collaboratively in a remote team setting.
• Proactive, detail-oriented, and able to manage multiple tasks effectively.
• Passion for brand building and consumer engagement.

Benefits

• Competitive salary package.
• Fully remote work environment with flexible hours.
• Comprehensive health and wellness benefits.
• Opportunities for career advancement within the FMCG sector.
• Professional development and training opportunities.
• Contribution to a recognized and growing company.
• Allowance for home office equipment.
• Paid time off and holidays.