Area Sales Representative - Fast-Moving Consumer Goods (FMCG)

Placements24; Benoni; On-site; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Competitive salary

Medical aid

Retirement fund

Travel allowance

Training opportunities

Career development

Team environment

Job summary

Placements24 is seeking an Area Sales Representative to cover the Benoni, Gauteng territory. You will promote and sell a range of consumer goods, expand distribution, and manage relationships with retailers and wholesalers. A strong FMCG background and proven ability to achieve targets are essential.

You will develop sales strategies, ensure product visibility, and provide market feedback while working with the sales and marketing teams to drive growth in a fast-paced environment.

Qualifications

• Matric (Grade 12) required; a tertiary qualification in Sales/Marketing is advantageous.
• Minimum 3 years of proven sales experience in FMCG or related sector.
• Strong communication, negotiation, and interpersonal skills; able to work independently.

Responsibilities

• Develop and execute sales strategies to meet/exceed targets in Benoni.
• Build and maintain relationships with retailers, wholesalers, and customers.
• Ensure product visibility, stock levels, and in-store promotions.
• Identify new business opportunities to grow market share.
• Prepare sales reports and provide market feedback.
• Collaborate with sales and marketing teams on cohesive strategies.

Skills

Sales experience

Negotiation skills

Communication skills

MS Office

CRM systems

Independent worker

Valid driver\'s license

Education

Matric / Grade 12

Sales/Marketing degree (advantage)

Tools

CRM software

MS Excel

Job description

About the Role

Our client, a dynamic and rapidly expanding FMCG company, is seeking a motivated and results-oriented Area Sales Representative to cover the Benoni, Gauteng territory. This role is crucial for driving sales volume, expanding distribution, and managing relationships with retailers and wholesalers within the assigned area. You will be responsible for promoting and selling a diverse range of high-quality consumer goods, ensuring product visibility, and achieving sales targets. The ideal candidate possesses a strong understanding of the FMCG market, excellent communication and negotiation skills, and a passion for achieving sales excellence. This is an excellent opportunity for a driven sales professional to grow their career within a reputable and fast-paced industry in the Gauteng region.

Key Responsibilities

• Develop and execute effective sales strategies to achieve and exceed sales targets within the designated Benoni area.
• Build and maintain strong relationships with retailers, wholesalers, and other key customers.
• Ensure optimal product placement, stock levels, and visibility in all assigned retail outlets.
• Identify and develop new business opportunities to expand market share and distribution channels.
• Conduct regular store visits to assess performance, gather market intelligence, and address customer needs.
• Promote new products and marketing initiatives to customers.
• Manage merchandising and in-store promotions to drive sales volume.
• Provide exceptional customer service and support to all accounts.
• Prepare regular sales reports, track performance against targets, and provide market feedback.
• Collaborate with the broader sales and marketing teams to ensure cohesive strategies.

Requirements

• Matriculation Certificate or equivalent qualification; a tertiary qualification in Sales, Marketing, or Business is advantageous.
• Minimum of 3 years of experience in sales, preferably within the FMCG sector.
• Proven track record of achieving sales targets and growing market share.
• Strong knowledge of the FMCG retail landscape in the Benoni and surrounding Gauteng areas.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to work independently, manage time effectively, and handle pressure.
• A valid driver's license and a reliable vehicle are essential for travel within the territory.
• Resilience, a proactive attitude, and a strong work ethic.
• Proficiency in MS Office and CRM systems is a plus.

Benefits

• Competitive base salary plus performance-based incentives and bonuses.
• Comprehensive medical aid and retirement fund contributions.
• Travel allowance and reimbursement for business-related expenses.
• Opportunities for training and career development within a growing company.
• Exposure to a wide range of popular consumer products.
• A supportive team environment and opportunities for advancement.