Area Sales Manager - Retail

Placements24; Centurion; On-site; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Company car or travel allowance

Medical and dental insurance

Performance bonuses

Annual incentives

Employee discount

Leadership training

Job summary

Placements24 in Centurion is seeking an Area Sales Manager to oversee and grow a cluster of retail stores in Gauteng. You will drive revenue, lead store managers, and ensure superb customer service across locations.

You’ll develop sales strategies, coach teams, monitor performance, manage budgets, and liaise with head office to implement promotions. A proven retail leadership track record is essential with ability to travel regionally.

Qualifications

• Experience in retail sales leadership and team coaching.
• Strong communication and interpersonal skills.
• Ability to travel regularly within Centurion, Gauteng.

Responsibilities

• Develop and execute sales strategies to achieve revenue targets across all assigned stores in Centurion, Gauteng.
• Manage, coach, and develop store managers, guiding sales techniques and customer engagement.
• Monitor sales performance and identify opportunities for growth within the area.
• Ensure consistent implementation of sales policies and customer service standards.
• Conduct regular store visits to assess performance and ensure visual standards.
• Develop local marketing and promotional activities to drive foot traffic and sales.
• Manage operational budgets for the area and allocate resources efficiently.
• Recruit, train, and retain high-performing store teams.
• Foster a positive, motivated work environment focused on teamwork and customers.
• Coordinate with head office departments to execute company initiatives.

Job description

About the Role

Our client, a prominent national retailer, is looking for a driven and results-oriented Area Sales Manager to oversee and expand their retail operations in the Centurion, Gauteng region. This position is critical for driving sales performance, achieving revenue targets, and ensuring the consistent delivery of exceptional customer service across multiple store locations. You will be responsible for managing a portfolio of stores, supporting store managers, and implementing strategic sales initiatives. The ideal candidate will possess strong leadership qualities, a deep understanding of sales strategies within the retail sector, and a proven ability to motivate teams to achieve ambitious goals. This is an excellent opportunity to advance your career in retail sales management within a leading organization that values performance and growth.

Key Responsibilities

• Develop and execute effective sales strategies to achieve and exceed revenue targets across all assigned retail stores in Centurion, Gauteng .
• Manage, coach, and develop a team of store managers, providing guidance on sales techniques, customer engagement, and operational efficiency.
• Monitor sales performance, analyze trends, and identify opportunities for growth and improvement within the assigned area.
• Ensure consistent implementation of company sales policies, procedures, and customer service standards.
• Conduct regular store visits to assess performance, provide feedback, and ensure visual merchandising and operational standards are maintained.
• Develop and implement local marketing and promotional activities to drive foot traffic and sales.
• Manage operational budgets for the area, ensuring cost-effectiveness and efficient resource allocation.
• Recruit, train, and retain high-performing store teams.
• Foster a positive and motivating work environment that encourages teamwork and customer focus.
• Liaise with head office departments, including marketing, operations, and HR, to ensure seamless execution of company initiatives.

Requirements

• A minimum of 6 years of experience in retail sales, with at least 3 years in a management role overseeing multiple locations or a large store.
• Proven track record of successfully meeting or exceeding sales targets in a competitive retail environment.
• Strong understanding of sales principles, customer relationship management, and retail operations.
• Excellent leadership, communication, and interpersonal skills.
• Demonstrated ability to coach, motivate, and develop sales teams.
• Experience with sales reporting and performance analysis tools.
• Proficiency in MS Office and retail POS systems.
• Strategic thinking and problem-solving capabilities.
• Ability to travel regularly within the Centurion, Gauteng area and occasionally beyond.
• A relevant tertiary qualification in Business, Sales, or Marketing is advantageous.

Benefits

• Highly competitive salary package with uncapped commission potential.
• Company car or travel allowance.
• Comprehensive medical and dental insurance.
• Performance bonuses and annual incentives.
• Generous employee discount on a wide range of products.
• Opportunities for continuous professional development and leadership training.
• Retirement savings plan.
• Paid time off and sick leave.
• Supportive management and dynamic team culture.