Area Sales Manager - Retail

Placements24; Durban; On-site; ZAR 520,000 - 860,000; Full time

Benefits offered by this job

Company car

Travel allowance

Medical aid

Retirement benefits

Job summary

Placements24 is partnering with a leading national retailer to appoint an Area Sales Manager for the Durban, KwaZulu-Natal region. You will lead a portfolio of stores, drive sales performance, and ensure exceptional customer experiences across the area.

The role demands 7+ years in retail sales management, strong leadership and a proven track record in target attainment, with the ability to travel across Durban and surrounding areas. A Business/Marketing qualification is advantageous.

Qualifications

• 7+ years in retail sales management, with 3+ years in multi-store or area management.
• Proven track record of achieving sales targets and revenue growth.
• Strong leadership, communication, and negotiation skills.
• Willingness to travel extensively within Durban and surrounding regions.
• Relevant qualification in Business Management or Marketing is advantageous.
• Experience with sales reporting tools and CRM systems.

Responsibilities

• Develop and implement sales strategies to meet revenue targets in Durban.
• Monitor store performance and provide actionable insights.
• Lead and coach store managers to drive sales and service excellence.
• Ensure policy, merchandising and operational compliance across stores.
• Visit stores regularly to assess performance and provide feedback.
• Manage area budgets including staffing and local marketing.
• Identify growth opportunities and expand the region.
• Foster continuous improvement and high performance within teams.

Skills

Sales leadership

Strategic planning

CRM experience

Data analysis

Negotiation

Education

Business/Marketing degree

Tools

CRM software

Job description

About the Role

Our client, a leading national retailer, is seeking an accomplished Area Sales Manager to lead and drive sales performance across their retail outlets in the Durban, KwaZulu-Natal region. This is a high-impact role requiring strategic thinking, exceptional sales acumen, and strong leadership capabilities. You will be responsible for overseeing a portfolio of stores, ensuring they meet and exceed sales targets, maintain operational standards, and deliver outstanding customer experiences. The successful candidate will play a crucial role in developing and executing regional sales strategies, fostering strong relationships with store teams, and identifying opportunities for growth within the dynamic Durban market. This position is ideal for a results-driven individual passionate about retail and committed to achieving excellence.

Key Responsibilities

• Develop and implement effective sales strategies to achieve revenue targets for the assigned area in Durban, KwaZulu-Natal .
• Monitor store performance, analyze sales data, and provide insights and action plans to improve results.
• Lead, motivate, and coach store managers and their teams to drive sales and deliver exceptional customer service.
• Ensure consistent implementation of company policies, visual merchandising standards, and operational procedures across all stores.
• Conduct regular store visits to assess performance, provide feedback, and identify areas for improvement.
• Manage budgets for the area, including staffing, operational costs, and local marketing initiatives.
• Identify opportunities for new business development and expansion within the region.
• Foster a culture of continuous improvement and high performance within the sales teams.

Requirements

• A minimum of 7 years of experience in retail sales management, with at least 3 years in a multi-store management or area management role.
• Proven track record of consistently achieving sales targets and driving revenue growth.
• Strong understanding of retail sales principles, customer service best practices, and operational management.
• Excellent leadership, communication, and negotiation skills.
• Proficiency in sales reporting tools and CRM systems.
• Ability to travel extensively within the Durban area and surrounding regions.
• A relevant qualification in Business Management or Marketing is advantageous.
• Demonstrated ability to build and maintain strong relationships with team members and stakeholders.

Benefits

Our client offers an attractive salary package, including a competitive base salary, attractive commission structure based on performance, and a company car or travel allowance. Comprehensive medical aid and retirement benefits are provided. Opportunities for professional development and career progression within a reputable retail organization are available. Join our client in Durban and be a key player in their continued success and growth in the retail sector.