Web Content Coordinator

University of Scranton, Department of Communication & Media

Scranton (Lackawanna County)

On-site

USD 52,000 - 65,000

Full time

25 hours ago

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Job summary

The University of Scranton is seeking a Web Content Coordinator to manage and optimize university website content. You will publish and maintain text, images, and multimedia using a CMS, ensuring alignment with brand, mission, and accessibility standards.

You will collaborate with Marketing, Communications, Creative Services and Admissions to deliver engaging, accessible content and implement SEO/GEO strategies for improved web performance.

Qualifications

Bachelor's degree in English, journalism, communications, marketing or related field.
3–5 years of related web content development, marketing, or communications experience.
Experience researching, writing and editing digital content.
Experience with SEO, GEO and web analytics; accessibility standards (WCAG).
Ability to upload and maintain accessible content, images, and videos using a CMS.

Responsibilities

Write, edit, upload and maintain website content using the CMS, following brand guides.
Collaborate with Marketing, University Communications, Creative Services and Admissions.
Prepare content for SEO/GEO and ensure WCAG compliance and accessibility.

Skills

Interpersonal skills

Editorial judgment

Project management

Diversity and inclusion

Education

Bachelor's degree in English, journalism, communications, marketing or related field

Tools

CMS

SEO

GEO

WCAG knowledge

Drupal (preferred)

Job description

Position Details

Position Information

Position Title Web Content Coordinator Non-Discrimination Statement

The University is committed to providing an educational, residential, and working environment that is free from harassment and discrimination. Members of the University community, applicants for employment or admissions, guests and visitors have the right to be free from harassment or discrimination based on race, color, creed, religion, ancestry, gender, sex, pregnancy and related conditions, sexual orientation, gender identity or expression, age, disability, genetic information, national origin, ethnicity, family responsibilities, marital status, veteran or military status, citizenship status, or any other status protected by applicable law. Sexual harassment, including sexual violence, is a form of sex discrimination prohibited by Title IX of the Education Amendments of 1972. The University does not discriminate on the basis of sex in its educational, extracurricular, athletic, or other programs or in the context of employment.

About

The University will promptly address reports of discrimination under the University Non-Discrimination and Anti-Harassment Policy (NDAH Policy) or the Sexual Harassment and Sexual Misconduct Policy (SHSM Policy). Anyone who has questions about the above referenced policies, or wishes to report a possible violation of one of the policies should contact:

Elizabeth M. Garcia

Title IX Coordinator

Office of Institutional Compliance & Title IX

Institute of Molecular Biology & Medicine, Suite 315

elizabeth.garcia2@scranton.edu

(570) 941-6645

https://www.scranton.edu/compliance-titleix/

The University of Scranton is an Equal Opportunity Employer/Educator.

University Mission

The University of Scranton is a Catholic and Jesuit university animated by the spiritual vision of Saint Ignatius Loyola, a tradition of excellence, and a commitment to the common good. The University is a community dedicated to the formation of students, and to the freedom of inquiry and personal development fundamental to the growth in wisdom and integrity of all who share its life.

Department Public Relations Job Purpose

The Web Content Coordinator supports the University’s enrollment, marketing, and strategic goals by creating, managing, and maintaining website content that is accurate, accessible, and aligned with the University’s brand, messaging, and mission. Using the content management system (CMS), the coordinator publishes and optimizes text, images, and multimedia, applying SEO and Generative Engine Optimization (GEO) best practices and using analytics to improve web performance.

Essential Duties

Support the University’s website content review and implementation schedules to ensure consistent delivery of up to date, engaging, dynamic, accessible and user-friendly content, aligned with the University’s goals and priorities
Write, edit, upload and maintain web content using the University’s CMS system, following University content, style and brand guides and engaging, as applicable, University departments and stakeholders (faculty, staff, students, alumni)
Work collaboratively with Marketing, University Communications, Creative Services and Admissions to ensure that assets created align with the University’s mission, goals and brand guidelines
Prepare existing and new content to align with SEO and GEO strategies and best practices and to meet applicable Web Content Accessibility Guidelines (WCAG) standards and state/federal accessibility regulations
Identify and upload images, graphics, and videos for web use that are formatted, resized, and optimized
Assists in maintaining content calendars, conducting content audits and page reviews, and enforcing governance decisions made by directors or leadership

Additional Skills Required

Excellent interpersonal and communication skills
Strong editorial judgment and attention to accuracy and detail
Demonstrated ability to manage multiple projects within deadline constraints and to work collaboratively with other professionals
The ability to uphold human dignity and respect by recognizing each person’s worth, valuing diverse perspectives, and treating others with kindness, fairness, and empathy
Must be able to respect, support and contribute to the University’s Catholic and Jesuit mission

Minimum Education Requirements

Bachelor’s degree in English, journalism, communications, marketing or a related field

Preferred Requirements

Preferred Education Minimum Job Experience Requirements

Three (3) to five (5) years of related professional experience in web content development, marketing, communications, or a related field
Demonstrated experience in researching, writing and editing digital or web‑based content
Demonstrated experience using SEO, GEO and other optimization techniques, and working knowledge of user experience and web analytics tools
Proficiency in uploading and maintaining accessible content, video and images using a web content management system
Experience editing and converting video content (e.g., compressing, resizing, transcoding) for optimal web performance, accessibility, and CMS integration strongly preferred

Preferred Qualifications

Drupal experience preferred
Experience working in higher education or a mission‑driven organization, strongly preferred

Years of Experience 3 University Classification Professional FLSA Classification Exempt Schedule/Work Hours Monday through Friday, 8:30 a.m. to 4:30 p.m. Additional hours as required. Full Time/Part Time Full-Time Annual Schedule 12

Posting Details

Special Instructions to Applicants Posting Number S1062P Open Date 08/18/2026 Close Date 09/01/2026 Open Until Filled No

Supplemental Questions

* Do you have a Bachelor’s degree (or graduate degree) in English, journalism, communications, marketing or a related field?
- Yes
- No
* Do you have at least three (3) to five (5) years of related professional experience in web content development, marketing, communications, or a related field?
- Yes
- No

Applicant Documents

Required Documents