VP Strategy & Performance Creative: Brand Systems

dentsu; New York (NY); Hybrid; USD 164,000 - 220,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

Dental insurance

Life insurance

Disability insurance

401k

Paid time off

Holidays

Parental leave

Job summary

Dentsu Creative in New York is seeking a VP of Strategy for Performance and Creative to lead integrated strategy across brand, media and creative. You’ll translate direction into clear briefs that drive cohesive, big ideas and real business impact.

You’ll lead cross‑functional teams, connect earned, owned and paid channels, and develop the next generation of strategists. Fluency in both creative and media strategy, plus a track record of driving growth, are essential for success in this hybrid,

Qualifications

• 10+ years strategy experience fluent in creative and media strategy.
• Proven ability to develop breakthrough strategic thinking.
• Experience with consumer/B2C brands in complex environments.
• Comfort engaging with senior stakeholders in strategic conversations.
• Experience with social media platforms and influencer partnerships a plus.

Responsibilities

• Lead with integrated strategy across brand, creative, and media.
• Architect an Intelligent Story System across channels and audiences.
• Rally creative, media, product, and retail teams around a single idea.
• Identify strategic opportunities to scale across brands and units.
• Develop strategic narratives for enterprise leadership and impact.
• Build a world-class team focused on integrated thinking.

Skills

Strategic thinking

Leadership

Cross-functional collaboration

Stakeholder management

Systems thinking

Job description

Dentsu Creative in New York is seeking a VP of Strategy for Performance and Creative to lead integrated strategy across brand, media and creative. You’ll translate direction into clear briefs that drive cohesive, big ideas and real business impact.

You’ll lead cross‑functional teams, connect earned, owned and paid channels, and develop the next generation of strategists. Fluency in both creative and media strategy, plus a track record of driving growth, are essential for success in this hybrid,