VP Growth & Alliances: New Business & Partnerships

dentsu; New York (NY); On-site; USD 137,000 - 185,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

Dental insurance

401k plan

Flexible paid time off

Paid holidays

Parental leave

Job summary

Dentsu in New York is seeking a VP, Growth & Alliances to drive new business and growth across the Creative Practice Area, including Performance Creative, Media and CRM. You will guide pitch processes, translate capabilities into compelling narratives, and partner with leadership on revenue growth through new client acquisition.

The role interfaces with senior leadership and client executives, reports to SVP, Growth & Alliances, and requires coordinating cross-team efforts to deliver winning

Qualifications

• 7+ years of experience managing pitch processes across multiple industry categories.
• Experience with the marketing function, including what drives CMO-level decisions, and translating agency capabilities into compelling win strategies.
• Understanding of Performance Creative and how creative, media, data, and technology work together to drive measurable business outcomes.
• Experience supporting RFPs/RFIs involving full-funnel marketing, performance marketing, or programmatic solutions.
• Familiarity with creative testing, optimization, audience-based targeting, and performance measurement.

Responsibilities

• Manage all new business activities, participating in the planning and follow-up of growth efforts and projects.
• Lead the development of RFP and RFI responses in partnership with agency leaders.
• Partner with Growth leadership in the development of revenue growth strategies, with an emphasis on new client acquisition.
• Translate creative, media, data, and technology capabilities into compelling agency stories and win strategies.
• Partner with pitch teams and agency departments to ensure all aspects of the new business process are completed according to schedule and expectations.
• Gather client and competitive intelligence to help develop winning pitch strategies.
• Maintain agency credentials, case studies, biographies, and presentation materials.
• Support opportunities involving Performance Creative solutions, including full-funnel marketing, creative testing and optimization, and data-informed messaging strategies.
• Prepare consulting agreements, non-disclosure agreements, and new business proposals.

Skills

Pitch management

CMO insights

Performance Creative

Full-funnel marketing

Audience targeting

Measurement

Tools

Adobe

Salesforce

Optimizely

Flashtalking

Clinch

Job description

Dentsu in New York is seeking a VP, Growth & Alliances to drive new business and growth across the Creative Practice Area, including Performance Creative, Media and CRM. You will guide pitch processes, translate capabilities into compelling narratives, and partner with leadership on revenue growth through new client acquisition.

The role interfaces with senior leadership and client executives, reports to SVP, Growth & Alliances, and requires coordinating cross-team efforts to deliver winning