Head of Integrated B2B Strategy & Growth

Dentsu Creative; New York (NY); On-site; USD 114,000 - 145,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

Flexible paid time off

15+ paid holidays per year

Job summary

Dentsu Creative in New York seeks an experienced strategist to lead integrated Brand and Connections strategy for one or two B2B brands, translating strategic direction into insights and briefs that drive creative, content and experience execution. You will work across earned, owned, and paid channels, including social and influencer partnerships, and sales enablement.

The role requires fluency in brand, content, experience, and media strategy, with a track record of leading cross-disciplinary

Qualifications

• 6-10 years of strategy experience with fluency in multiple strategy disciplines
• Proven ability to develop breakthrough strategic thinking and communicate briefs
• Experience working on B2B brands in complex environments

Responsibilities

• Translate strategic direction into powerful ideas and briefs grounded in insight
• Develop brand worlds with clear character, conviction and edge
• Help creative teams uncover strategic insights across the full B2B lifecycle
• Bridge creative and media conversations so both understand the same foundation
• Mentor junior strategists and contribute to a collaborative, systems-thinking culture

Skills

Creative strategy

Content strategy

Experience strategy

Media strategy

B2B brands

Stakeholder management

Job description

Dentsu Creative in New York seeks an experienced strategist to lead integrated Brand and Connections strategy for one or two B2B brands, translating strategic direction into insights and briefs that drive creative, content and experience execution. You will work across earned, owned, and paid channels, including social and influencer partnerships, and sales enablement.

The role requires fluency in brand, content, experience, and media strategy, with a track record of leading cross-disciplinary