VP, Social Product Leadership — AI & Activation

dentsu; Maryland; Hybrid; USD 180,000 - 250,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

Life insurance

Short-term and long-term disability

401k

Flexible paid time off

At least 15 paid holidays per year

Paid sick and safe leave

Paid parental leave

Job summary

dentsu seeks a strategic VP of Product Management for Social to define the vision, strategy, and roadmap across audience intelligence, activation, creator workflows, reporting, and AI-powered capabilities within the media technology ecosystem. You will drive products from concept to launch, influencing senior leadership and collaborating across business and tech teams.

You will shape scalable, enterprise-grade social activation solutions, lead high-impact initiatives, and partner with key

Qualifications

• 10+ years of product management, product strategy, AdTech, MarTech, SaaS, or related experience.
• Experience building product vision and strategy, not just managing features or backlogs.
• Deep understanding of social media technologies, workflows, and activation platforms.
• Experience leading large, cross-functional initiatives with multiple stakeholders and competing priorities.
• The ability to translate complex technical concepts into clear business decisions and actionable plans.
• Exceptional executive communication and stakeholder management skills.

Responsibilities

• Set the Vision for a multi-year product portfolio and communicate it across the organization.
• Lead cross-functional product initiatives across business, engineering, data, design, operations, and external partners.
• Prioritize investments, features, integrations, and platform enhancements based on customer needs and business impact.
• Transform client solutions into repeatable, productized offerings and drive adoption.

Job description

dentsu seeks a strategic VP of Product Management for Social to define the vision, strategy, and roadmap across audience intelligence, activation, creator workflows, reporting, and AI-powered capabilities within the media technology ecosystem. You will drive products from concept to launch, influencing senior leadership and collaborating across business and tech teams.

You will shape scalable, enterprise-grade social activation solutions, lead high-impact initiatives, and partner with key